
Using the Sniper Method to Get a Job & Marketing Yourself
Original Air Date:
This Episode Originally Appeared On The Hard Thing Podcast
A taste of what we talked about on the show!
*The following text was written by The Hard Thing Podcast and is reproduced here with permission with the express purpose of promoting thier show. If you enjoyed our conversation please consider subscribing to The Hard Thing Podcast.*
Today we discuss using the sniper method and how to market yourself.
Welcome back to the 69th episode of the Hard Thing Podcast.
Before we get to the show:
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Now to the show.
Today I share my conversation with marketing expert, Richard Matthews of The HERO Show. You can reach out to Richard via Instagram, Linkedin, Twitter, or Facebook.
We talked about many things in today’s episode. We started off talking about learning how to have confidence in yourself enough to run your business with business prices.
We talked about Richard’s experience in marketing himself to various companies and learning how to solve their problems.
As always, the message of learning how to solve other people’s problems came out loud and clear.
We continued talking about how to have confidence in yourself and how to market yourself.
Richard then shared his experience of using the “sniper method” as he calls it to land the exact job he wanted. Richard focused very hard on one company and one position and spent 4 weeks getting that job, including making a 40 page marketing plan and solving many of the company’s problems before he even got the job.
Today was a fun conversation all about being strategic and using your mind to conquer your obstacles rather than just bull-rushing through it.
Richard also mentioned how he runs his business currently to allow himself a lot of time with his children.
It was a fascinating conversation and one that I know you’ll get a lot out of.
Richard also left us some action items:
Do the hard things first
Play
Give yourself restrictions
1 thing a day that moves the business forward
If you enjoyed today’s episode (or not), let me know on the socials. I’d love to continue the conversation with you there.
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Would You Like To Have A Content Marketing Machine Like “The HERO Show” For Your Business?
The HERO Show is produced and managed by PushButtonPodcasts a done-for-you service that will help get your show out every single week without you lifting a finger after you’ve pushed that “stop record” button.
They handle everything else: uploading, editing, transcribing, writing, research, graphics, publication, & promotion.
All done by real humans who know, understand, and care about YOUR brand… almost as much as you do.
Empowered by our their proprietary technology their team will let you get back to doing what you love while we they handle the rest.
Check out PushButtonPodcasts.com/hero for 10% off the lifetime of your service with them and see the power of having an audio and video podcast growing and driving awareness, attention, & authority in your niche without you having to life more a finger to push that “stop record” button.

What Is The Hero Show?
A peak behind the masks of modern day super heroes. What makes them tick? What are their super powers? Their worst enemies? What's their kryptonite? And who are their personal heroes? Find out by listening now