Building a Global Community of Women for a Better World
Welcome to another episode of The HERO Show. I am your host Richard Matthews, (@AKATheAlchemist) and you are listening to Episode 174 with Dr. Rachel Wilson – Building a Global Community of Women for a Better World.
Dr. Rachel Wilson is the Founder and Executive Director of Girl Talk International and the Pastor of Kingdom Vision Life Center in Greensboro. She is a wife, mother, sister, friend, national recording gospel artist, and a woman called by God to reach and teach women across the nation. Rachel received her Doctorate of Divinity from St. Thomas University.
Her newest organization, Flavors, caters to girls 12 years and younger where they teach etiquette, proper grooming, character building, as well as biblical values and morals. Flavors focus on building a stronger and brighter future for young girls around the world as they begin their journey through life with their heads held high.
Here’s just a taste of what we talked about today:
Dr. Rachel’s Origin Story: from Ground Zero to Global Advocate for Women

We get to know more about Dr. Rachel’s business and the people that she serves. Dr. Rachel is a life coach that inspires and encourages women across the globe to overcome their obstacles.
Dr. Rachel Wilson’s goal is to be used as a vessel on earth to make life better. With this goal in her heart, she focuses her work on women and children’s rights and building a safe community for them through pastorship with her husband.
As the founder and Executive Director of Flavors — for young girls in middle schools— she helps young ladies with their education and prepares them to become exceptional citizens for their communities. And Dr. Rachel is very proud of her work.
We opened the interview with Dr. Rachel with her heroic origin story. She recalled the trials she faced as she was growing up and the steps she made to overcome the obstacles and, more importantly, the mindset she had in place that helped her breathe through the barriers.
Dr. Rachel recounted, ”You can go through a season where you feel like you’re at ground zero. You have nothing and you’re in a dark hole. You might feel like nobody cares and ask ’where is God? Why am I treated this way?’ But in my ground zero, I was gaining my powers. I honed my strengths through pain. It came through poverty. Believe it when I say my resilience emerged from being bullied.
”I was a quiet person. But today, I am a global advocate for women who speaks on stages across the world and run global ministries.”
Every hero has gained power somewhere. There is always a power source. For Dr. Rachel Wilson, her brilliant voice and influence came from pain—there is a power that blossoms from dark places.
Helping Women Find Their Power from Pain.

”There is the power to be found in your pain and out from your shame,” Dr. Rachel talked from experience from being ’broken’.
She further shared, ”I didn’t grow up with a father, and that crushed me to my core. It even made my reflection on God look terrible. But out of that darkness, I have a deep desire within me to make sure that my kids have a father and that they don’t have to feel hurt as I did.”
Dr. Rachel is happily married for 25 years, as of this writing, with four sons. She took her pain, hurt, and poverty from her childhood and made them recipes for her powers. All that negativity had transformed Dr. Rachel into a woman of wealth and power that allowed her to advocate for women’s rights.
We talked in-depth about how pain can make a person better and the great things we can do with our pain. It is all about transformation. How can we turn something painful or dark into something positive and bright?
”It is all about what you do with your pain. I simply chose to be a woman advocate, a speaker, and a teacher. I chose to become a pastor with my husband,” Dr. Rachel encouraged us to take our negativity and make that our power source and become the best hero we can ever be.
More of what we talked about today:
- We talked about Dr. Rachel’s superpower—her voice. Her speaking skills allow her to empower her family, friends, and the community — especially women.
- And then, Dr. Rachel shared how she discovered her core passion and the amazing things that happened when she started using her gifts.
- We also discussed the importance of making a suitable investment in your superpower.
- Next, we talk about situations where time and effort is wasted. Sometimes, Dr. Rachel pours her life into someone who takes her efforts for granted. These wasteful situations are her arch-nemesis in business. It is these moments that helped her become more careful about who she pours her life to.
- Then, we talked about how Dr. Rachel stays motivated and how she continues doing God’s work despite pouring her life into broken vessels sometimes.
- We also covered some of Dr. Rachel’s guiding principles—put God first and do God’s way of doing things.
Recommended Tools:
- Phone
- Go over your mistakes and possible failures
Recommended Media:
Rachel mentioned the following book/s on the show.
- The Dream Team by Ronald Wilson
- 101 Things Your Barber/Stylist Hates (But May Never Tell You) by Ronald Wilson
The HERO Challenge
Today on the show, Rachel Wilson challenged Ronald Wilson to be a guest on The HERO Show. Rachel thinks that Ronald is a fantastic person to interview because he is a serial book writer, and has a phenomenal story to share.
How To Stay Connected with Rachel Wilson
Want to stay connected with Rachel? Please check out their social profiles below.
- Website: RachelWilsonMinistries.com
- Facebook: Facebook.com/RachelMWilson44
With that… let’s go and listen to the full episode…
WANT MORE HEROPRENEURS?
If you enjoyed this content and would like to hear more from our excellent lineup of guests, check us out at RichardMatthews.me/podcast and learn what distinguishes our HEROpreneurs from the rest.
Automated Transcription
Dr. Rachel Wilson 0:00
I would absolutely say my voice. And I will say that even though it’s versatile, the primary thing that governs my voice is my speaking. And I believe that you have to know and this is so powerful. Thank you. It is my pleasure to be on the show, you have to know what your driving mechanism is. And I do know it is my voice. I’m a speaker. And I’ve always been a talker, from a little girl, to now I didn’t know that it was something that God was going to use with my voice. I just love to talk. But it’s absolutely my voice. I’ve seen God do so many amazing things in my life with my friends, preserve my family, help so many people just by me talking and saying something. And it makes sense. Because in the beginning, when I went through poverty, the very thing that was taken for me was my voice is the very thing that God used to catapult me into my destiny which is where I stand right now.
Richard Matthews 1:08
Heroes are an inspiring group of people, every one of them from the larger than life comic book heroes you see on the big silver screen, the everyday heroes that let us live the privileged lives we do. Every hero has a story to tell, the doctor saving lives at your local hospital, the war veteran down the street, who risked his life for our freedom to the police officers, and the firefighters who risked their safety to ensure ours every hero is special and every story worth telling. But there was one class of heroes that I think is often ignored the entrepreneur, the creator, the producer, the ones who look at the problems in this world and think to themselves, you know what I can fix that I can help people I can make a difference. And they go out and do exactly that by creating a new product or introducing a new service. Some go on to change the world, others make a world of difference to their customers. Welcome to the Hero Show. Join us as we pull back the masks on the world’s finest hero preneurs and learn the secrets to their powers their success and their influence. So you can use those secrets to attract more sales, make more money, and experience more freedom in your business. I’m your host, Richard Matthews, and we are on in 3…2…1…
Richard Matthews 2:03
Hello, and welcome back to the show. My name is Richard Matthews and I am here live on the line with Rachel Wilson. Rachel, are you there?
Dr. Rachel Wilson 2:10
Yes, I am happy to be here. Hello, everyone.
Richard Matthews 2:15
Awesome. So glad to have you here, Rachel. And what I want to do real quick, before we get too far into the show is a quick introduction for you. So Rachel is a singer and psalmist as well as a, what did you say you were also a pastor and a motivational speaker, is that right?
Dr. Rachel Wilson 2:33
Yes, I wear a few hats. And I’m very proud to wear those. I’m an advocate for women as well. Founder and Executive Director of Girl Talk International for 12 years. So I do a lot of things to basically just build the community at large.
Richard Matthews 2:49
Awesome. So lots of cool things that you do. And you said you were calling in from where?
Dr. Rachel Wilson 2:53
Greensboro, North Carolina.
Richard Matthews 2:56
I see. We were just talking before we got to the show. But we were up in the area just a little while ago, for people who are following along with us. My wife and I and our kids are now down in Florida and St. Augustine on our travels. Gonna be hopefully enjoying a little bit of the last part of summer here in Florida. So yeah, what I want to do to kick off is why don’t you start off with telling us what it is that you’re known for? What’s your business like? Who do you serve? What do you do for them?
Dr. Rachel Wilson 3:23
Okay, well primary, my business. Number one, I would say, would be serving the community in the area of pastoring along with my husband, I’m a certified life coach, I have been for seven years. And again, I do that to build the community of women, I’m an advocate for women. So I’m a customized certified life coach for women. So I’m really excited about that piece because women many times, we have to be careful about who we talk to when we’re going through life situations. And that’s just to name a few. Then also, I’m also the founder and executive director of Flavors, which is for young girls. Again, I primarily am geared toward women because I’m a woman, young ladies that are in the middle schools, middle aged young girls, mentorship program, and this just helps the young ladies in education, schooling, how to respond with good etiquette, and be a good citizen for the community. So I’m very proud of doing those things. And all of it is for as I continue to say, is to make this world better. My aim and my goal is to be used as a vessel on the earth to make life better.
Richard Matthews 4:41
Awesome. Yeah, I’ve got three young daughters. I was just freaking out a little bit the other day because my oldest is going to be eight here soon. So she’s getting on to that middle school range at some point that scares me a little bit. But I love that there are women entrepreneurs like you who are standing up and helping to give an example for them of what they can do and how they can be a positive light in this world. So I appreciate the work that you do already with just hearing a little bit about it. But what I want to find out then is how did you get started into this whole world of doing sort of community service and entrepreneurship? In this show we talk about every hero has an origin story. It’s the thing that made them into the hero they are today. We want to hear that story, where you fit by a radioactive spider? Or do you want to get into this? Or did you have a job and eventually want to create these community outreach programs? What was the story?
Dr. Rachel Wilson 5:34
Oh, wow! I know this is a little throwback old school. But one of my superheroes actually growing up is Shira. So I’m a woman advocate, so I’m a face, Shira. And how I became that Shira in my way, would have been, for me, I hear this for most people, but this is my story. I had a very humble beginning. And I say that because I grew up, my mother had 11 children, I’m number seven out of 11. And so we grew up with a single parent mother. And it’s easy to read between the lines, there was definitely struggle there. We went through poverty and struggle, I remember being a young lady even getting bullied in school because I wasn’t able to wear or have the things that other people had. And so that begins to build and shape my mindset that I was less than other people because of my struggle. And so as a young girl, I remember dealing with stress and anxiety, because I was worried about who would bully me because of how I smelled, or how I looked because I wasn’t able to have some of the things that other people have. And it brought fear in my life. And I became a very reserved and quiet person. I wouldn’t speak in class, because of the hurt I was dealing with internally. A lot of times we turn on God, I thought that God put me in a bad place. Why didn’t my mother have my father? Why did they end up divorcing when I was really young? Why did I have to be in a struggle, you have to live on government assistance and things, why didn’t I have what my friends had? And so it built and shaped my mind of a lot of hurt as a young lady growing up. And when I was fortunate to come out of those things, this is where my superpowers if you will begin to be poured into me because I began to gain strength in the process of going through poverty. I realized that, although I may have been born in a situation, and my life didn’t turn out like other people, I don’t have to remain in poverty, I can use my pain as fuel to get my powers, if you will, to become a women’s advocate for young ladies that may have struggled in poverty. And a lot of times, as you said, in order to be a hero, I believe that many times you have to go through being zero, it’s a zero and a hero. And sometimes I say, zero, although all of us are priceless. But I think you all know what I mean. You can go through a season where you feel like you’re at zero, Ground Zero, you have nothing, you’re in a dark hole. You feel like nobody cares, where is God? Why am I treated this way? But in my zero, if you will, time that I was gaining my powers, our strengths, it came through pain, it came through poverty, believe it and I came through me being bullied, I was the quietest person. Now I’m a woman advocate that speaks. In fact, I created through God, who gave me this idea, Girl Talk International, but any of my teachers will tell you, I wasn’t a talker. So Isn’t it amazing that you can gain your powers if you will, I can become Shira because I was in a place where my bullies muted my voice, they took my voice for me and caused me to be full of fear and anxiety. But on the other side of that, I was able to gain power and strength and be an advocate for women. I’m a global advocate for women around the world right now. I have global ministries. And I love this awesome, awesome, awesome program that you have because it’s amazing that you understand for every hero, you have to get your power somewhere, there’s a power source. And believe it or not, I want to speak to your viewers. Out of your pain, there is a power in pain, out of your shame, there is a power and I’m talking from experience out of being broken. I didn’t grow up with a father and for me, that crushed me to my center core. It even made my reflection of God look terrible because I didn’t have a father. But out of that I have a deep desire in me to make sure and I did I was able, I’m a mother of four sons. Believe it or not, I have a husband, we’ve been married for 25 years going on 26 years, and my four sons have always had a father to cover them. So what it did, it gave me strength as a little girl, I took my pains, and all of these things became recipes for my powers. I took the pain, I took the hurt, I took the poverty, I took all of these things, and I made up in my mind, I can take all of these ingredients and all of these powers and become a woman of wealth, a woman of power, I can become an advocate for women, I can make sure my sons will have a father, they don’t have to hurt like me. And so I did things that were suitable to make sure my kids had a father, my kids have always had a father, my husband is one of the best fathers ever. We’re not perfect people. But we have been the great parents that we could be for our kids.
Dr. Rachel Wilson 10:50
I’m not in poverty, I have no want. Coming from a place of struggle that didn’t have a father, my kids were owners, we own properties, we are blessed, we have businesses that are successful, God has allowed what I’ve been through because I used the ingredients to create an energy source to be better than what I came through. And that’s what I want to say to all of you your pain can make you better. I think of Oprah Winfrey, who’s one of my inspirations, Oprah Winfrey was beyond poor. I was rich and my poverty compared to Oprah Winfrey. But she took that poverty. And she built an entrepreneur system, built a power mechanism out of poverty, and became the first African American in the United States billionaire. So we can do a lot with pain. And it’s all about what you want to do with it. But many people take their pain and become poor, they say, well, I grew up in poverty, I must be poor, I grew up in hurt, I must hurt other people. It’s all in what you do with that pain. And I just chose to be a woman advocate, I chose to be a speaker, a teacher, I chose to pastor with my husband, and I want to encourage all of you, let’s take everything negative that we’ve gone through, and let’s make that a power source to be the best hero that all of us can ever be.
Richard Matthews 12:19
That’s quite an origin story. And you’ve got lots of struggles that I think a lot of people can resonate with, where I’m going with poverty and the bullying, I didn’t grow up in poverty, I actually grew up middle class, but I did have some of the bully struggles growing up because I was the nerdy kid. And people kicked my backpack and that kind of stuff. People weren’t nice to me growing up, but a lot of that has changed a lot growing up. But the idea of being able to take what you grew up with, and then choose how you can use that perspective, that story that you’ve been given, to help bring value to other people, I think it’s such a key aspect of what particularly entrepreneurs bring to the marketplace, right? Is that we take our life skills and our life experiences that either we were born with, or we developed. And we use those to create products or create services, or in your case, create ministries that really help our communities. And that’s why we built this show, right? Because entrepreneurs are really the ones that bring their value to the world. So what I want to talk about is your superpowers. So every iconic hero has a superpower. Whether that a fancy flying suit made by the genius intellect or the ability to call down Thunder from the sky, or super strength, I actually don’t know what superpower is for Shira, I’ve not actually heard of her. So you have to tell me a little bit about that. But the superpowers are either a skill or a set of skills they were born with, or you developed over your life that really help energize all of your other skills. So if you think about it, if you look at all the skills that you’ve developed over time, there’s probably a common thread, something that ties them all together. And that common thread is where you find your superpower. So with that framing, what do you think your superpower is?
Dr. Rachel Wilson 14:12
I would absolutely say my voice. And I would say that even though it’s versatile, the primary thing that governs my voice is my speaking. I believe that you have to know and this is so powerful. Thank you. It is my pleasure to be on this show. You have to know what your driving mechanism is. And I do know it is my voice. I’m a speaker and I’ve always been a talker, from a little girl to now I didn’t know that it was something that God was going to use with my voice. I just love to talk, but it’s absolutely my voice. I’ve seen God do so many amazing things in my life with my friends, preserve my family. help so many people just by me talking and saying something. And it makes sense, because in the beginning, when I went through poverty, that was the very thing that was taken. The very thing that was taken for me was my voice is the very thing that God used to catapult me into my destiny which is where I stand right now.
Richard Matthews 15:20
Yeah, that’s really fascinating. And just like looking through the various businesses, things that you do, you’re a speaker, you’re a pastor, you’d have several things that advocate for women and their ability to speak and be part of a community. And you’re also a singer, right? So you have albums and whatnot. So you use your voice in a lot of different ways to bring value to your community. So it’s a really powerful thing to understand what it is that you have for your skillset. I know for me, my superpower is in systems, and understanding how systems work and other things. And it wasn’t until I started focusing my business, on my superpower that I really started to grow, because I was doing all these other things that weren’t really related to my superpower. And it wasn’t until I started doing that, that everything started to grow. And have you experienced the same thing when you realized that, hey, my voice is where my power lies. That’s when you start seeing all these things come together?
Dr. Rachel Wilson 16:16
Absolutely. Because I come from a family of athletes. And so I have two uncles, one that played for the Chicago Bears, NFL, another one play for the Dallas Cowboys, NFL, my family at large are phenomenal. My sister MVP, in every sport she just basically dominates. I was one of the fastest runners in my school, me and my sister, my sister broke multiple records in school through running. So we have an athletic family. And so, I thought for a moment, like you said, maybe that’s what I’m called to do because I believe that most of us are versatile. So we can kind of do or choose maybe a few things. Well, maybe I’m called to be in sports because my family was in sports. Then also, most of us, come out of ministry. So I was thinking maybe I’m supposed to be in ministry, doing something to help people. But the thing that always influence people around me was always my voice. I was five years old, I could call my family and I had the best birthday party ever, we were considered poor. But I’ve always had the best birthday party ever because I use my voice. And I was influential at the age of five, to get a whole family to come together to celebrate my birthday. I didn’t understand that then. But now, from five to 45, you’re looking at a 40-year interval, a 40-year process. I’m like, oh my God, my voice was being used, I was able to influence my friends to make decisions at 15. And so it’s always been my voice. But as you said, there were other things that were pulling on me because it was sports, I love clothing, I thought I was gonna go to school to be a fashion designer, I wanted to be a lawyer because I knew I could defend my case and talk and argue you down and debate you. And the whole time the plan of God was for me to be an advocate for women, an advocate in ministry, and even in ministry with me and my husband, we’ve been pastoring for 23 years, the whole primary goal that God put us there for was to build the community and to bring Kingdom culture on the earth, a new way of living God’s way of doing things. And so, all of that is just to build Kingdom citizens on the earth. And it’s about doing good. That’s all we try to do is just help people become the best that they are and to fulfill their destiny. So all of it is just around again, my voice. So I’m just so happy that I was able to filter the other things, because some of you right now, maybe listening, and you’re doing something that’s amazing in your family, but you’re not passionate about it, I can run and I can do that and I enjoyed that. But that wasn’t my center core passion. My center core passion is doing absolutely what I’m doing at the moment, right now speaking to someone to make their lives better, and to inspire them to be the best, you or the best that they can ever be.
Richard Matthews 19:17
Yeah, absolutely. And one of the things that’s interesting, and it’s the same thing that I noticed I mentioned, it’s the common thread that ties all your other things together. All the examples that you mentioned, everything that you were interested in had something to do with your voice, right. And once you sort of discovered that, that’s where you’re like, Oh, now I can really double down on that. And start building the businesses that you’ve built now.
Dr. Rachel Wilson 19:38
Absolutely, and I want to encourage everyone as well that once you get that superpower, once you find out your niche, and you find your vein and you find what your call to do and your purpose on the earth. I want to encourage you to build that voice build that thing because what I had to do when I finally got a revelation that okay, God wants to use my voice, me and my husband had to invest 10s of 1000s of dollars to push my voice, it’s not gonna be free, it’s not going to be cheap to build and establish the gift, or the superpower that we have as heroes, you have to invest in it. We have invested so much money in my singing ministry and career, we’ve also invested a whole lot just in my voice for teaching us ministering, preaching, sharing the good news, and building the community, it has never been free, and I had to go to school to be certified as a life coach, I have to go to school to be certified as a motivational speaker. If you notice, both of those things are highlighting my voice is building, it’s establishing my voice. And so that is what I want to encourage you to do whatever your thing is, you have to invest. Don’t just say I’m gifted to play the drums, you need to purchase a drum set, you need to go get training, perfect your voice, I’m always finding ways to perfect my voice. How can I speak more eloquently for this crowd? or How can I achieve the versatility of speaking? Many times speaking can come in a plethora of ways it can come through poetry, I write for magazines, I write poetry, I’m a songwriter. I’m a writer, I have a book coming out, you see what I’m trying to say. But all of it is my voice. And so I want to encourage you all to make suitable investments into your superpower.
Richard Matthews 21:33
That is absolutely true. The more you put into what it is that your superpower is, the more impact you can have on the people around you.
Dr. Rachel Wilson 21:42
Absolutely.
Richard Matthews 21:42
So I want to talk about the flip side then. So if your superpower is your voice, then the flip side of your superpower is your fatal flaw. And just like every Superman has their kryptonite, or wonder woman who can’t remove her bracelets of victory without going mad, you probably have a fatal flaw, something that held you back in your life or your business. Something you struggled with. For me, it was a couple of things. I struggled with perfectionism for a long time in my business where I was like, I would never ship products or services because I was like, I can always make a little bit better, and then you realize that you’re not actually shipping anything. So you’re not perfect at all. It’s the lowest standard you can hold yourself to, or one of the other ones I struggled with was self-care. And mostly that came in the form of not having good boundaries with my clients. So I’d be working into the wee hours of the night, and answering phone calls on the weekends when I should be spending time with my family and those kinds of things. And those kept me from really growing my business. So in the same light, what is one of the fatal flaws that you struggled with? But I think more importantly than what it is, is how have you worked to overcome it so that our listeners can learn a little bit from you.
Dr. Rachel Wilson 22:38
Okay, I would have to be honest with you all. My kryptonite was definitely laziness. And I know that may sound crazy, but it’s really the truth. Because I was a young lady that grew up in faith. I grew up in ministry and in church. And so we were raised and shaped into a mindset of just believe God, God to do it, if you have a gift, he’s just gonna raise your gift up. And so what happened is, it’s all in how you’re being trained and tall. I come from a place as a young girl because like I said, I’m 45, a long time ago, in ministry and the way we were raised, especially then African American, many times in our churches, they were teaching us how to just believe God for everything. And so many times that didn’t include going to college that didn’t include spending money, we just believe God. And so sometimes the way faith was taught, it made us very lazy, just dependent on God to do everything. So I was raised into the mindset that God has always gifted me. I’ve always had a gift. But I was very lazy in practice and principles. There are principles you have to practice in order to establish anything God gives you. And so I have to be honest, it took me a long time on this earth to get a revelation that the reason why my singing career did not kick-off. It wasn’t because God was against me or wasn’t because nobody’s purchasing my CD. It’s because I’m not practicing. I’m not where I need to be. Because I’m just believing in God to touch my vocals. I’m just believing in God to sell my CDs for me and do all of these things for me, but God needs you to invest in your own voice. He needed me to go sell my CDs, he needed me to make phone calls. And so I know it seemed a little shameful. And I’ve overcome it now because I have forgiven myself. But I was very lazy. And a lot of it was not intentional. A lot of it was because of the way I was raised. But thank God something shifted in my life. And I was able to finish the question you have to overcome that by getting a revelation and understanding that the reason why it’s taken so long is because I’m not waiting on God to do it. God is waiting on me. And so I begin to get up and work. My husband already had this mindset, but I even stopped him. I was like, well, no baby, we don’t have to go x people, for me to sing. If God wants me to sing there, he’ll let them contact me. Crazy. But yes, that’s how I was thinking. And so after a while, I got that breakthrough that God needs me. He’s waiting on me, I’m not waiting on God, God is waiting on me. And after I got the revelation, that we have to do the work, we have to make the investment, God has already done everything he’s going to do, he’s already given me the gift, he expects me not to be lazy, he expects me to put a plan together and work Kingdom Principles to fulfill the destiny on the earth. And since I got that breakthrough until now, I’ve been very successful in a place that is unbelievable with my music being signed to record labels. I mean, just a major radio station making the top 50 on the Nielsen charts for weeks, singing music, career, things that just amazingly exploding through my work. So I would want to encourage everyone out there that it is amazing how your superpowers grow superpowers if you begin to invest in the work that we have in us if you believe in yourself, put forth the work and the effort because other people only invest in you based on what they see you invest in yourself.
Richard Matthews 26:32
Yeah, you know, I graduated from Bible college with a preaching degree. And so I remember very specifically hearing that mentality frequently in the church growing up that God will just bless whatever you’re doing. And when you read through Scripture, and you really get to know your Creator, you realize that he absolutely blessed the work that you’re doing. But the key part of that is the work that you’re doing, right? You have to contribute, it’s a two party system, so to speak, you both have to be invested in it. And he’s not just gonna carry you around and do things. You have to invest in yourself, invest in the work that you’re doing, and put the effort into it. And it really can help grow your life and your business and your skills and those kinds of things. That’s a great story. Thank you for sharing that. So what I want to talk about now, then, is your common enemy. Every superhero has an arch-nemesis. It’s a thing that they constantly have to fight against in their world. In the world of business, it takes a lot of forms. But generally speaking, we put this in the context of your clients, and you got a lot of businesses. So I think probably one of the most interesting ones would be your women’s advocacy group, where you work with women and try to help them build their voice. So it’s a mindset, or it’s a flaw that you constantly have to fight to overcome. So the women that you’re helping. It’s a mindset or a flaw that you’re helping them overcome so that they can actually get the results in their life that they’re looking for. So what do you think your common enemy is when it comes to working with women and helping them grow their voice?
Dr. Rachel Wilson 28:15
I would definitely say, when you’re giving your life, because I’m one of those persons, and I’m still working on that full balance, I’m not all the way there yet. But I’m one of those people, it’s all or nothing. And if I’m in it to win it. And so I give my life and I give myself to women everywhere, and I’ve been doing it for years. But I think my common enemy would be when I pour out my life, and I get wasted. And so it’s equivalent to me pouring in expensive oil into a jar, or into a vessel that’s broken on the bottom, like the alabaster box, something that’s very pricey, very expensive oil or perfume. But if I pour that into a vessel that’s broken, it wastes the value of what’s poured in it. And so I think that’s my common enemy. And many times I’ve even been the thing to try to tempt me to stop doing what I’m doing. I never succeeded in that temptation to stop. But the temptation has been there at times throughout my life. Because I take my life seriously. I believe I’m priceless, I believe in myself and I know that just from a few things I stated and shared with you earlier that I’ve gone through. I’m willing to pour that into someone else to make their life better, even though it was important to me. My time to me is priceless. My efforts are priceless. And when I have in the past poured that into someone that just wasted what I gave them, they wasted my time they wasted my life. That can be something that really can be that common enemy to take you out if you’re not careful. And so what I had to learn in that was to be careful who you pour your life into.
Richard Matthews 30:19
That’s such an interesting perspective on that. Because I know that can pop up a lot in different forms of entrepreneurship, especially if you pour your life into a project, and it doesn’t turn out the way that you thought, or, you’re talking about working in a ministry space where you work with someone who just doesn’t follow through with the things that you’re helping them and you know, it’s painful when you’re like, hey if you do this, you’re going to get this result. And that result is not good for you. And then they do it anyway. And you’re like, what? Those kinds of things and so it pops up a lot, it’s a really hard thing to deal with. So my follow-up question with that is how do you continue to stay motivated to either push the project forward or to continue doing the ministry that you’re doing, despite having to pour your life into broken vessels sometimes?
Dr. Rachel Wilson 31:11
Well, I’m gonna be honest, I’ve been a certified life coach now, for seven years, one of the things I felt the prompting of the Holy Spirit, God sharing with me and telling me to go get certified go to school to be a certified life coach because some of my hurt that I was going through and felt wasted was because there was no reciprocity back, I was doing this on my own volunteer free, no charge, no finances was involved, I just pour my life out. And so when you’re already pouring your life out, and you’re not getting even financial reciprocity, that’s like a two-edged sword, I got it from the back end, the front end of just feeling, I just wasted two hours, I could have been working, and I could have been doing this. And so I want to encourage you all to follow the leading of the Holy Spirit. Many times God will lead you to say, go to school, because he knows that will put a balance in how you’re dealing with what you’re going to go through when people don’t listen to you. Well, I finally did that five years later, after God had dealt with me. And I became certified. So technically, 12 years ago, God had dealt with me about that, I’ve disobeyed because I wasn’t sure of myself, there was fear and anxiety there to stop me from being the best Rachel and to invest in my voice. But seven years ago, I did it. And I’ve been certified. And now I have to be honest with you, I pour my life out in life coaching to women, and some women still just don’t listen, or some many do, most of them do, but some don’t listen, or they end up in that same psychopathology again. But I have to be honest, it really doesn’t bother me, on the level that it bothered me before. Because either way, I charge for my services, obviously. So I’m getting naturally paid for my time, so to me, you’re not wasting my time. Although you may not listen to me that you just wasted your money, but you’re not wasting my time. And so I think God is smarter than all of us. That’s the reason why in the beginning, 12 years ago, he was trying to tell me for me, because he knows how I’m wired. For me to have longevity in the field, many times you have to posture yourself up, get educated, do what you need to do. Because when the reciprocity of the finances comes in, for me, that’s what it does. I feel like my time wasn’t wasted, you may have wasted your finances, but my time isn’t wasted. My heart is in the right place. I’m passionate about pouring into you. But you do not have to listen to me, you can do whatever you want to do with the knowledge, I’m not going to worry about what you choose to do with what I gave you. Pay me for my time, let me pour out and you can do whatever you choose to do because you’re a free citizen. And so I believe that shutting the door to me, feeling like I just wasted all of my life, I wasted all of my time. And so I do want to say that as well to others that are out there, get in a place where you can get at least reciprocity and get paid for your time for what you’re doing in business as well.
Richard Matthews 34:25
Absolutely. And one of the things I talked about frequently on this show is that you have to build your business to be profitable because profitability is not an evil thing. We have this misconception a lot of times in Scripture and in our culture, that profit is evil. Because you hear things like, money is the root of all evil, the love of money is the root of all evil, and people miss that whole love of money part. And they’re just like all money is evil. Like, no, money is a tool, just like a hammer can be used to build a thing or if someone stole it, it’s still a tool. It can be used for good or evil. And a lot of times people miss that idea that like, hey, if your business is profitable, you can continue to grow it, you can continue to expand, you can continue to give your value to other people. And it sounds to me that you learned how to make your life coaching into something that was profitable to you so that you can continue to grow it despite what people do or don’t do with the advice that you give.
Dr. Rachel Wilson 35:20
Absolutely. And that’s not to just say that money is going to fulfill you in every area. Although there is a scripture that says money is the answer to all things. So we have to understand that well, it does answer all things as well. But there are some things that I do as an advocate for women that I give my volunteer time as well. And I don’t get a paycheck like finances. And that’s okay because that’s something I signed up for, to give myself to. But then I have to categorize how I’m gonna deal with this emotionally. So upfront, the way I do that, if I’m doing volunteer, and I’m pouring into the community, I’m giving my service, I know that I’m putting a seed in the ground to make the community better, seedtime and harvest, sometimes you’re not going to get the harvest of these young ladies until they’re 35, or till they’re grown. And you have to go into pouring your life out, understanding their seed, time, and harvest. And that’s the way I go, when I go into middle school, I will pour out to the young ladies, pour out my life, give them an understanding about education about how to present themselves as a young lady in society. But I’ve always had that open space that they don’t have to listen to you, your job is not to control anyone, or to make someone like a robot, you’re just simply given them an opportunity, or option to receive a blessing or scripturally it says, a blessing or curse. It’s a decision, God has made us free to decide. So I don’t have to feel bound or sad or depressed, because they didn’t listen to what I said, there are things I don’t listen to. But what the Lord placed in my heart was to give them an option, give them the education, that they can make better decisions. And what I learned to do after I would go to middle school, this would be on my own time away from my husband, my kids, I would sacrifice my time wasn’t any paycheck, I would leave whatever I poured out at the school, I wouldn’t bring that home. Because there were times where some of the young ladies, they wouldn’t even listen, they would do their own things after and just like I’m sharing with you, the Lord would share with me, you’re not here to be their mother, you’re not here to be their Lord or their savior or make them a robot. You’re just simply here informing them, you’re being very informative to educate, give them an option that there’s a better way to go about their lives after that, pour it out at the school and go home with your husband and have a good time go watch a movie, go do something and I have learned that and it helps me to take an offense.
Richard Matthews 38:17
So my next question for you then. So if your common enemy is pouring into a vessel that is broken, and it’s like wasting your time, we just talked a lot about how you can overcome that. The flip side of your common enemy is what you fight against, is your driving force. It’s what you fight for. So just like Spider Man fights to save New York or Batman fights to save Gotham or Google fights to index and categorize all the world’s information, what is it that you fight for in your various ministries and businesses?
Dr. Rachel Wilson 38:47
Well, technically, I fight for God’s way of doing things. I understand there’s a difference between church and kingdom. Kingdom, we know that Jesus was such an amazing, amazing prophet that walked to Earth that taught kingdom, he didn’t teach the church, I came out of the church. So my mindset and the lens I looked through was church, but it wasn’t a kingdom. And so the Kingdom includes everybody. And I have to change my mindset and change my focus and change my culture. In the way, I thought, am I really doing things the kingdom way? Or am I doing things religious way or my way? And so again, kingdom, culture is basically God’s way of doing things. And so I shifted my mindset to say, you know what, I’m gonna do things the right way, the kingdom way. This is the orderly way, which means I have to work principles to do that, that way to please God. And so that’s what I begin to do. I began to shift my mindset and shift my way of doing things to please the Lord. And so that’s what I want to encourage everyone to understand . Listen, there is a right way that we must go, anyone can just go in the flow of society, you killed my dog, I’m gonna kill your cat, that’s all of our natural response. But then, it takes a mature person to say, you know what, I want to do things right, I want to be in order, I want to be a good neighbor. I want to treat my neighbor as myself. That’s not Rachel’s way. Because, again, I’m human. And if you literally threw a rock in my yard, I would probably want to go throw a rock back in your yard, probably to rocks, because I’m thinking from my carnal perspective. But if I raise the standard and say, wait a minute, this is not God’s way of doing things. God wouldn’t be pleased with me if I treated my neighbor that way. So you know what, I need to reconsider my ways and try to submit to a plan in a kingdom way. Which I like to say, a better way, there is a better way for us to remain good citizens on the earth. And I just want to be able to do that. So I would say the kingdom way.
Richard Matthews 41:19
So one of the things that’s fascinating to me about that whole discussion, you’re using the term Kingdom way versus the church way. It’s interesting to me. I mentioned I went to Bible College, one of the reasons I went to Bible College is because I wanted to learn to read scripture in the original Greek and Hebrew language that they were written in. And so I learned that and one of the things that were fascinating to me is that the word that we use all the time in English church is a noun. And we use it as a noun, and we treat it as a noun. And we think about it as a noun. And we go to the church, and we are members of the church. And on Sunday morning, we have the preacher talking, it’s all nouns. And if you look through Scripture, the only time that church is ever brought up, it’s always brought up as a verb. The verb is Ecclesia, it means to gather together. And it’s a gathering, It’s an action. And so for our entire culture around the church, you mentioned that growing up with the church way is a very noun centric, not action-centric understanding of our relationship with our Creator. And when you actually look at it in scripture. Even the famous one that everyone always talks about, is Hebrews 11:25, I think, or 25:11. I can’t remember which one it is, it says do not forsake the gathering together of the believers. People are like, that means you have to go to church every Sunday. Like, that’s actually not what it means. What it means is you need to gather together with other believers, it’s an action. And so one of the things I tell people all the time is like, if you want to be a part of the church, the noun version of the church, what that means is, it means fellowship, it means gathering together with other believers. Whether that’s to get on a podcast together and talk about business or let’s have dinner together or go rock climbing together, or we got three extra boys in our house this week, because we took their kids, so they can finish a renovation, right? That’s a fellowship. And then the other side of that is if you want to get into evangelism, right? Where you’re talking to people who are non-believers, that is a gathering together, someone who is not a believer. And the same kind of thing. Maybe that’s going rock climbing together, maybe that’s having dinner together, maybe that is going out with someone who’s not a believer, just showing them what your life looks like. There’s no preaching or anything required. It’s just being you in that situation. And it’s all action-oriented. So anyway, I think that sort of the same way that you were talking about it, that’s just the way I talked about it in my head. But yeah, important concepts.
Dr. Rachel Wilson 43:56
Absolutely. And I would just say the kingdom is definitely deeper, is definitely deeper. That’s a good word that is definitely deeper. And I come in from a young lady that went to church that thought church was it, I thought that was the kingdom because that’s the way I was raised as a little girl. So I had this narrow view of this is the church, we have to go on Sundays, we have to go on Tuesday nights or Wednesday nights. And all of that is amazing, like you said, for the part of the fellowship, but Jesus, he preached the kingdom, he never really talked about the church, he talked about the kingdom. And so it took us a while to break through that sound barrier to understand the kingdom and so the kingdom is bigger than us. It includes everyone God wants. That scripture that says, for God so loved the world that he gave his only begotten Son. Well, the thing that stands out to me that I highlight is God so loved the world. But many times we think God so loved the church that he gave His only begotten Son, but you have to think about it. He loved the whole entire world that he created. So the Kingdom
really includes everybody in the world. And if you’re not making a world impact, technically, you’re not necessarily doing kingdom, you’re just making a church impact, Kingdom impact. And I’m so happy that through teachings and through being shaped differently with a different mindset that I understand that it’s much bigger than the church, we have to do kingdom, Jesus went about doing his father’s business, he didn’t go just do church business. He just wasn’t there for the church. He knew it was a kingdom agenda, something much bigger, that would affect many more people. And so I’m just happy to be here on this show with you to be able to fit, affect, and infect, the world versus just one group of people. It’s bigger than that.
Richard Matthews 46:01
Yeah, absolutely. So I want to shift gears a little bit and talk about something practical. I call this portion of the show, the hero’s toolbelt. Just like every superhero has their tool belt with awesome gadgets, like batarangs, or web slingers, or laser eyes, or the big magical hammer that they can spin and fly, I want to talk about the top one or two tools you use in your businesses. So it could be anything from your notepad to your calendar, something you use for marketing, something you use for your product delivery, or I don’t know maybe the studio equipment for your voice, something that you think is essential to getting your job done on a daily basis. Top one or two things that come to mind for you.
Dr. Rachel Wilson 46:35
Well, I would definitely say one of the things that helped me, one of my tools I use, I love using my phone. So I have you know laptops and things like that, computers, but I don’t know what it is my niche is more so with my phone. So the phones now are computers in your hands. So I use it for notes, iCloud pictures, everything I could think of. I can utilize that in one phone. So believe it or not, most of my notes and anything that I’m trying to do, if I’m making a menu list or making a list on a tentative schedule, anything I plan, I technically do very, very well with just my phone. So that’s where I kind of gather everything, all of my new ideas and everything, that’s really what I absolutely like. And then, the second thing that I would say that I use to help me in one of my tools, I would definitely have to say, going over my mistakes and possible failures. So I think this is a good tool because we have to be able to have constructive criticism. And we have to understand that although we’re trying to do something in perfection and strive for perfection. There are mistakes along the way. There are flaws along the way. And so what I tend to do is to go back and look at what I did wrong to say okay, I put on these conferences I have a conference that’s is about, I think the second or third year, unmasking Barbie is for women and is geared to helping women get rid of unrealistic expectations in life and marriage with children with you name it, all of the things, the hats that women wear many times when we go in with a false image. But all of these things that I put together, I tend to use that as a way to express myself when I put on a conference like unmasking Barbie, although I think okay, it turned out good. But I tend to go back with one of my assistants and sit down at the table and say what we could have done better. What is it we could have done better? Oh my God, we were late for this event. Maybe we shouldn’t use vouchers for their food, we should have had food brought in and cater. So I want to say that one of my tools is definitely being able to go back and look at my flaws, look at what I did, and then see how I can do it better. So definitely constructive criticism. And then again, one of my tools is my phone or for you, it may be your laptop, whatever you work well with whatever your niche is, have that thing by your side as a tool to help you function or to flow according to what would be the best resource for you.
Richard Matthews 49:36
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Richard Matthews 51:22
I do have a couple more questions for you. One of them is about your own personal heroes, just like every hero has their mentors, just like Frodo had Gandalf or Luke had Obi Wan Kenobi or Robert Kiyosaki has his Rich dad, who were some of your mentors?
Dr. Rachel Wilson 51:37
Okay, I would have to say my primary number one hero. And I’m not trying to be overly spiritual or anything. But I’m definitely a fan of Jesus, I really am because of who he is in the work he did. I admire him so much. And my whole aim for everything that I do is to make him proud number one, secondly, would be my husband, Ronald Darnell Wilson, he is my pastor. And I like to say, Pastor Ronald Wilson, my husband is definitely a hero, someone that has gone through much, but came out a major Ambassador icon, a great man of faith that led many people, men and women to Christ, or just to do what is right in the community as well. So that would be the second one. And then, I keep going, I know I only need a few. But I have a few on my list. And then I would definitely say I have a few, Dr. DeeDeeFreeman, an amazing woman of faith. Pastor. Melinda, I have just some wonderful people that I admire that really helped shape me. Oprah Winfrey, I mentioned her and she’s someone that I’m inspired by, and profit is wanting to bind them as well. So that’s just to name a few because I’ll keep going. Because many times it takes a village to make one person and so it’s hard to give credit to just one person and say, This is the person because it’s multifaceted in my life that feeds different parts of me. And so it’s so hard for me just to say one person, but those are just to name a few. And those are really people that if we were using the heroes in my life, that has definitely, by far, helped shape my mindset, shaped my destiny, and also shaped my accountability as a young lady as well.
Richard Matthews 53:45
Yeah, absolutely. And it’s interesting to me because I always find that there are people in your life that you consider a hero that doesn’t necessarily know that they’re heroes in your life like you went up and asked them, Hey, did you know you were a hero? They wouldn’t say, yeah, of course, I knew I was your hero, right? And it’s always just an encouragement to me to remember to act in a way that you’re worthy of the influence you have in other people’s lives.
Dr. Rachel Wilson 54:05
Absolutely.
Richard Matthews 54:08
Now let’s talk about your guiding principles. So one of the things that make heroes heroic is that they live by a code. For instance, Batman never kills his enemies, he only ever puts him in Arkham Asylum. So as we wrap up the interview, I want to talk about the top one or two principles you live your life by.
Dr. Rachel Wilson 54:21
Okay, wonderful. So yeah, so let me conclude. My primary priority is God first. Yes. I said that God first Kingdom first. When I say God, I mean God’s kingdom. And I love to say kingdom because again like I said before, God’s way of doing things, for me, that is my primary focus is to put him first and it is the primary reason why I am successful because all good and perfect gifts do come from above. I believe that I’m in agreement with that. Therefore, I get the harvest of that. So that is harvest into my life, I put him first. That is a protocol, that is a respect, that is a kingdom principle. And as a result of that, I’m able to respect and honor my husband, I don’t claim to be a perfect person or have a perfect marriage. I’ve been married for 25 years, we have regular flaws and regular things in 25 years. But I have to be honest because God is first. And he is love. And he wants me to do things right. It always sets a tone in my marriage, to be a good wife and to be a good mother. Because remember, I’m getting my resource from the source, who is all good all-knowing that wants the best for me, they want me to be respectful to my spouse. So even when I act up, are getting a heated debate, or do stuff that is wrong that humans do, I always have to go back and say, was that God’s way of doing things I just fuss my husband out, I just told someone so off, and it always brings me back to a heart of repentance, to apologize. But I would never ever apologize to anybody. I would never be nice like that. If there wasn’t a template, if there wasn’t a standard set before me, that was better than me. So I’m so excited about having the kingdom and having God in my life, because he set the tone for me to be a good wife, a good mother, a good pastor, and I believe the best is yet to come.
Richard Matthews 56:32
Absolutely, the best is yet to come. So that’s basically a wrap on our interview. Thank you so much for everything that you’ve shared with us today. I do have one final thing I do. It’s a simple challenge. I call it the hero’s challenge. And I do this to get access to stories I might not otherwise find on my own. Because not everyone’s out looking to be on podcasts. So do you have someone in your life or in your network that you think has a cool entrepreneurial story? Who are they? First names are fine and why do you think they should come to share their story on our show?
Dr. Rachel Wilson 56:59
Oh, okay. And would you like me to blast that out now?
Richard Matthews 57:02
Just one? Yeah, one person, first person that comes to mind for you.
Dr. Rachel Wilson 57:05
Well, I’m gonna be honest with you, my first person that comes to my mind would probably be my husband, because he’s a serial book writer, and he has such a phenomenal story. My husband literally comes from the projects. And if you don’t know what projects are, that’s a bad area where you just grow up, you see shooting, you see killing, you see drugs, he used to sell drugs, he was in and out of jail. He’s gone through so much. He had an overdose on powder, cocaine as a young man, 17 years old, and went through a lot of different things that were very tragic as a young man. But this is my pastor to this day, and my husband for 25 years. Pastor Ronald Wilson. He’s a serial book writer, as I said, he has a book called The Dream Team. He has a book concerning Money Needs You about wealth and finances and how to save. He also has a book 101 things that your barber stylist hates, but may never tell you. So that would be my number one as a physical person, of course, God first would be my husband and his because I know his story. And I know what it took for him to get here. So he would absolutely be amazing, especially for the men, as well. But if you would like anyone else, please contact me or the PR team. And we will definitely give you information on a few others that we know would be amazing as well.
Richard Matthews 58:40
Absolutely. So we’ll reach out later and see if we get an introduction to your husband to get him on the show. So in comic books, there’s always the crowd of people who cheer and clap for the acts of heroism. So analogous to that on the show is where can people find you? Where can they light up the bat signal so to speak, and say, Hey, Rachel, we’d love to have you either come to speak to our girls or book your first music or whatever it is that you offer? Where can they go to do that and reach out? I think more specifically, who are the right types of people to reach out to?
Dr. Rachel Wilson 59:06
Okay, absolutely. Well, anyone can reach out if you’re interested in music or speakers, or if you need someone even to speak to young ladies as well. Anything dealing with a woman’s advocate and speaker or singer, teacher, preacher. I’m the person I would love to serve the community and serve your event as well. So listen, my social media tags are all the same @RachelMWilson44. All of them are the same. Also, I have a website RachelWilsonMinistries.com and you can find everything as far as my singing music. I’m on all of the details. digital platforms I Can is my newest single that’s doing very, very well, on the Nielsen charts. You can find me on any digital outlet, again, @RachelMWilson44. And you can download my new songs that are all inspirational. They’re all about edifying the human spirit and helping us fulfill our destiny. There’s nothing that I released this poisonous, that would bring negative energy to the community. Everything I push is for the community. I’m all about building kingdom. And I’m all about building Kingdom citizens. God bless you.
Richard Matthews 1:00:37
Awesome, thank you so much for coming on the show today, Rachel, I really appreciate it. And we’ll definitely make sure all those links are down in the show notes below this episode. Do you have any final words of wisdom for my audience before I hit this stop record button?
Dr. Rachel Wilson 1:00:51
Well, it’s my pleasure to be here. Sir. Thank you so much for this opportunity. And I pray that someone out there that is listening, I pray and I believe by faith that you will be inspired. And don’t just be inspired, but understand what I’m saying understand what this beautiful podcast is all about. And let’s begin to apply what we hear far too many people are just listening to podcasts. But after we listen, let’s take the initiative to apply what we hear so that we can learn and be the best that you’ve ever been.
Richard Matthews 1:01:29
Thank you so much for coming today. Rachel, really appreciate it.
Dr. Rachel Wilson 1:01:32
My pleasure.
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Richard Matthews
Would You Like To Have A Content Marketing Machine Like “The HERO Show” For Your Business?
The HERO Show is produced and managed by PushButtonPodcasts a done-for-you service that will help get your show out every single week without you lifting a finger after you’ve pushed that “stop record” button.
They handle everything else: uploading, editing, transcribing, writing, research, graphics, publication, & promotion.
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