Episode 132 – Christian Lovrecich

Welcome to another episode of The HERO Show. I am your host Richard Matthews, (@AKATheAlchemist) and you are listening to Episode 132 with Christian Lovrecich – Maximizing eCommerce ROI Results Through Tailored Marketing Strategies.

Christian Lovrecich is the founder and CEO of Pixl Feed Media — A digital media agency specializing in scaling eCommerce brands from six figures and sales to seven, eight, and beyond through the power of Facebook Ads and other digital marketing strategies.

Christian is also the host of Pixl Feed Channel on YouTube, where he teaches Facebook Ads strategies along with anything, everything related to digital media, marketing, and sales. He is also the host of Pixl Feed Radio Podcast, where he interviews fellow colleagues in the industry, as well as great guests sharing their personal experiences along with their expertise in business and entrepreneurship.

Here’s just a taste of what we talked about today:

  • Christian dove into detail about his business, the type of people he serves, and the services he provides for them.
  • What is Christian’s observation on Facebook’s video creatives and pictures for eCommerce brands? Which one is completely crushing it a year?
  • From being a business owner who hates what he does to becoming an expert in digital marketing, pursuing learning, loving what he does, and growing his business with his rock star team.
  • How did Christian narrow down on the eCommerce space and run Ads for them?
  • The set of skills that made Christian successful in business is a good mixture of being an extrovert and having a background in sales which makes it a deadly weapon.
  • Facebook is Christian’s arch-nemesis in his business. When the platform works, it is very powerful. But up to this point, they still live by their motto of “Moving Fast and Breaking Things”, somehow that’s still how they think.
  • Christian enjoys making people happy because of the results they are getting which also serves as a driving force in his business.
  • Top one or two tools Christian couldn’t live without in his business.
  • Who are Christian’s own personal mentors and how important are they with what he has accomplished so far?
  • The top one or two principles Christian regularly use in his daily life or something he wishes he knew first when he started out in this whole entrepreneurial journey.

Recommended Tools:

  • Facebook – A social networking site that helps people to easily connect and share with family and friends online.
  • Slack – a channel-based messaging platform where people can work together more effectively, connect all their software tools and services, and find the information they need to do their best work

Recommended Media:

Christian mentioned the following books on the show.

The HERO Challenge

Today on the show, Christian Lovrecich challenged Phil Kyprianou to be a guest on The HERO Show. Christian thinks that Phil is a fantastic person to interview because he is one of the most successful people in eCommerce and has a couple of brands.

How To Stay Connected with Christian Lovrecich

Want to stay connected with Christian? Please check out their social profiles below.

With that… let’s go and listen to the full episode…

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Richard Matthews

Would You Like To Have A Content Marketing Machine Like “The HERO Show” For Your Business?

The HERO Show is produced and managed by PushButtonPodcasts a done-for-you service that will help get your show out every single week without you lifting a finger after you’ve pushed that “stop record” button.

They handle everything else: uploading, editing, transcribing, writing, research, graphics, publication, & promotion.

All done by real humans who know, understand, and care about YOUR brand… almost as much as you do.

Empowered by our their proprietary technology their team will let you get back to doing what you love while we they handle the rest.

Check out PushButtonPodcasts.com/hero for 10% off the lifetime of your service with them and see the power of having an audio and video podcast growing and driving awareness,  attention, & authority in your niche without you having to life more a finger to push that “stop record” button.

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