Episode 115 – Patti Mara

Welcome to another episode of The HERO Show. I am your host Richard Matthews, (@AKATheAlchemist) and you are listening to episode #115 with Patti Mara — Creating UpSolutions & Reinventing Your Business During Disruptive Times.

Patti Mara is the owner of Maranet Inc., PattiMara.com, and creator of The Profit Generator Program. She has worked with hundreds of independently-owned businesses to reposition them for success — dramatically increasing their growth, customer retention, and profit. This is all possible through her Business Reinvention Framework.

Join Patti as she talks about how the current crisis of global uncertainty, pandemic, and lockdown has accelerated recent business trends that have been squeezing independent business owners and almost overnight putting those businesses at risk.

Here’s just a taste of what we talked about today:

  • Discovering customer experience development and how Patti has seen —firsthand— how it dramatically impacts business revenue.
  • Shifting your business focus from sales to solutions, and from transactions to relationships.
  • Discover Patti’s unique combination of three talents and how she brings them together so she can help other people slay their villains and come out on top in their own journey.
  • As a general rule, entrepreneurs are very good at a very slim margin of activities.
  • A person can be good at a lot of things but can only master one thing. A Jack of all trades, master of one.
  • Hiring people takes a leap of faith and it gets easier as more members are added to your team.
  • Patti welcomes enemies and challenges as they create the conflict or contrast that allows for more creativity.
  • The product of service that you sell is important but it is no more than a vehicle for you to create value.
  • Breaking up the legacy thought patterns — “this is the way we’ve always done it”. And asking yourself one important question. Would you start your business today?
  • Patti’s mission is to enable 1000+ businesses to reimagine, reinvent, reposition, and become the leaders coming out of this global COVID-19 crisis.

…all that and more. So, check out the full episode!

Recommended Tools:

Recommended Media:

Patti Mara mentioned the following book/s on the show.

Also, don’t forget to check out PattiMara.com/HeroShow to get all of Patti’s resources and to find out how to reach her directly.

The HERO Challenge

Today on the show, Patti Mara challenged Shannon Waller to be a guest on The HERO Show. Shannon is an intrapreneur and a key team member at Strategic Coach. She created the entire entrepreneurial team training program at Strategic Coach.

Patti thinks Shannon would be a fantastic interview because of being intimately involved with leveraging entrepreneurs and developing a career area of expertise — understanding, engaging, supporting, and setting up entrepreneurial teams to win.

Shannon also authored books. The Team Success Handbook and Multiplication by Subtraction: How to Gracefully Let Go of Wrong-Fit Team Members.

How To Stay Connected With Patti Mara

Want to stay connected with Patti? Please check out their social profiles below.

With that… let’s get to listening to the episode…

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Richard Matthews

Richard Matthews is the founder of Digital Alchemy Academy & RichardMatthews.me. Over the last 7 years Richard has managed ad budgets well over $100,000, generated over 25,000 online leads, and helped create over $50,000,0000 in sales for his clients. Richard is also a highly sought after speaker and consultant whose work has impacted some of the top Authors, Coaches, & Consultants across the country. He specializes in helping businesses automate their marketing, build their offers, master their technology, and build their content in ways that convert leads into customers and customers into success stories.

Would You Like To Have A Content Marketing Machine Like “The HERO Show” For Your Business?

The HERO Show is produced and managed by PushButtonPodcasts a done-for-you service that will help get your show out every single week without you lifting a finger after you’ve pushed that “stop record” button.

They handle everything else: uploading, editing, transcribing, writing, research, graphics, publication, & promotion.

All done by real humans who know, understand, and care about YOUR brand… almost as much as you do.

Empowered by our their proprietary technology their team will let you get back to doing what you love while we they handle the rest.

Check out PushButtonPodcasts.com/hero for 10% off the lifetime of your service with them and see the power of having an audio and video podcast growing and driving awareness,  attention, & authority in your niche without you having to life more a finger to push that “stop record” button.

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