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Episode 026 – Tony K Silver

Welcome to another episode of The HERO Show. I am your host Richard Matthews, (@AKATheAlchemist) and you are listening to episode #26 with Tony K Silver – Top LinkedIn Profiler Goes Beyond the Profile.

Tony is a master LinkedIn profiler. He has been involved with LinkedIn for over a decade.After being made redundant in 2008, he took it upon himself to seek training in LinkedIn and found a master LinkedIn trainer who taught all the dark arts of using LinkedIn for business.

Here’s just a taste of what we talked about today:

  • People on LinkedIn are not using the platform properly.
  • Discovering the true power of LinkedIn after losing his job at the age of 48.
  • Taking quick action with mentors when you want to make a change.
  • Niching down your offer.
  • Sending an action plan document to the client vs. sitting down with the client and implementing the action plans with them.
  • “What’s in it for me?” marketing buzz.
  • Consistent engagement and fresh content are key.
  • Media links: the one thing that works really well with LinkedIn.
  • Recycle content using a content vault.
  • Everyone needs a team around them.
  • Automate and schedule posts to nail consistency.

Recommended tools: 

The HERO Challenge

Today on the show, Tony challenged Anthony Stears to be a guest on The HERO Show. Tony thinks that Anthony is a fantastic interview because he is not a sales trainer, he teaches people manners. Anthony helps people get over their fear of picking the telephone up and making calls.

How To Stay Connected With Tony K Silver

Want to stay connected with Tony? Please check out their social profiles below.

Also, Tony mentioned INFLUENCE: The Psychology of Persuasion by Robert B. Cialdini on the show. You can find that on Amazon

 

Call To Adventure

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How To Build Incredibly Persuasive Webinars To Sell Your Online Courses or Coaching

Pick your copy of my new masterclass today and learn the EXACT strategies that I personally use to build sales webinars that have sold more than $786,976 worth of online courses and coaching just in the last year.

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