Episode 011 – Ravi Toor
Welcome to another episode of The HERO Show. I am your host Richard Matthews, (@AKATheAlchemist) and you are listening to Episode 011 with Ravi Toor – Champion of Truth – Uplifting Humanity One Individual at a Time.
Ravi is the Owner of Ravi Toor Co., a Coaching Practice focused on empowering women all over the world to tap into the best versions of themselves so they can create massive change in their personal lives, and on a global stage.
Here’s just a taste of what we talked about today:
- Ravi talks about why her focus is on the ordinary, everyday entrepreneur.
- Factors that compelled Ravi to transition out of the corporate world.
- Truth is a skill: filtering out the BS we tell ourselves.
- Embracing technology. Utilize the best that this age has to offer.
- Blocking your schedule for personal time, for play, and productivity.
- Building self-confidence daily through meditation.
- Choosing the right clients for you and your business.
- Battling social constructs–those assumed by society.
- Contentment and ambition.
- Improving the individual to become a better collective.
- Surrounding yourself with music for the soul and finding the right balance for your life and work.
Recommended tool:
The HERO Challenge
Today on the show Ravi challenged Ashley Cheeks to be a guest on The HERO Show. Ravi thinks that Ashley would be a fantastic interview because she talks about the one thing people don’t really hear about in entrepreneurship and that is funding. She needs to be out there speaking. She is doing great things to make people understand objectively what they need in the business; i.e., how to set themselves up to receive monetary funding from banks.
How To Stay Connected With Ravi
Want to stay connected with Ravi? Please check out their social profiles below.
- LIT PODCAST SHOW
- Website: ravitoor.co
- Instagram Handle: @iamravitee
- Facebook Page: facebook.com/iamravitee
Call To Adventure
Don’t forget you can stay connected to me and the show by subscribing now. Just text ALCHEMY to 444999. Or you put your email address in the box at the bottom of this page. You’ll get all sorts of cool gifts, be updated about our contests and polls, and get notified when we publish new episodes. With that… let’s get to listening to the episode…
The Webinar Alchemy Workshop: https://fivefreedoms.io/richard/fs/waw-slf/
Automated Transcription
Richard Matthews
Okay. Hello and welcome back to The HERO Show. I am on the line with Ravi Toor. Are you there, Ravi?
Ravi Toor
I am here? Thanks for having me.
Richard Matthews
Awesome. Glad to have you. I’m going to do a quick intro here. Ravi is a coach who combines a hybrid of life and business coaching to help empower ordinary people to do extraordinary things. And what I wanted to start off with is tell me a little bit about that. What is it that you do today? Tell me about your business and how you help people–you know–accomplish and overcome their problems.
Ravi Toor
So I focus actually, specifically on ordinary people. So, not anybody who might consider themselves higher up in the status quo. Just regular day folks who are impacted in their daily lives by different social issues–whatever that might look like. It might look like money, it might look like jobs, it might look like politics. You know, the Nine Yards. So what I do is I focus in on their personal development, get them aligned with what their actual passions are, and then work out a plan so that they step into a world of leadership creating social change.
Richard Matthews
Nice. So you’re working with–and it’s not like specifically entrepreneurs or specifically CEOs or anything like that. It’s just normal everyday people who are trying to do better things in their life. That’s what you’re known for now.
Ravi Toor
Absolutely trying to better themselves and by default, a byproduct, trying to better the world.
Richard Matthews
Awesome. So you have what I call a ripple effect where–
Ravi Toor
Very much so.
Richard Matthews
Yeah, when you work with your clients, you have influence that goes beyond the work that you do. That’s really cool. I love those types of businesses that have a positive ripple effect in the world.
Ravi Toor
Thank you very much.
Richard Matthews
So as you know, this show is all about the hero’s journey and the people we bring on have generally–we want to pull back the Hero’s mask a little bit and look at your story. So every hero has an origin story, and I want to talk about yours. Where did you start to realize that maybe you were different? Maybe you have superpowers you can use to help people.
When did you start to either develop or discover your value? Tell us a little about that.
Ravi Toor
Well, I would honestly have to say it started super, super young. I was pegged as the Lisa Simpson of my community and in my family. I was a girl raised in the country–to entrepreneurs, actually. They were chicken farmers and I would run up on the pavement of our property with signs like “Global Warming”, “Animal Abuse” or anything until they schooled me on what was going on back there and explain what’s happening. But very much so, when I was a kid, I stood up for a lot of things. And I can remember, you know, standing up for global issues in that in the house or in my local community, to my school and the debate teams and so forth. So I knew there was something different about me and kind of fostered that a little bit. I would have to say that throughout my journey, I’ve had the opportunity to be exposed to different things that gave me an opportunity to foster the growth. And then, as I transitioned into early adulthood, I realized I could be a lawyer, I could be a doctor–what my community would like me to be. Or I can go and help the marginalized. And for me, that was youth at the time. And so I became a youth worker for some time.
Richard Matthews
Oh cool.
Ravi Toor
That’s where, really, things started to shift into where I would say, “Real life met finances and everything.” So I had to make some shifts. I started chasing the money and took a corporate job in finance, which was completely against all of my values and ethics. And after working there, the thing that really derailed what I knew of life at that time and kind of put everything back together cohesively was the US election. That scared the bejesus out of me pretty much. As soon as I realized, “Wow, that’s where we’re at. I better wake up and do something about it. I can’t just pretend like I have no part to play in this.” That’s when I realized I needed to do something bigger than just type in day trades and make a paycheck.
Richard Matthews
So
And that sort of transition you into the coaching that you do now?
Ravi Toor
Absolutely. Yeah. So it did start off with me funneling myself into online work which started off as being a VA. And then, quickly utilizing my skills from the corporate background and from my youth background building out workflows. And so then I started to offer online entrepreneurs workflows and building processes within their organizations. And then I realized, well, I’ve got the psychology background, I’ve already coached before, so why don’t I just get real with what I truly want to do and being the nurturer at heart.
Richard Matthews
Yeah.
Ravi Toor
Why don’t I just do what I’m really good at inherently? And when I applied myself to that, and what I called at the time, a corporate crutch. I released the corporate crutch of the workflows and all that systematic stuff that maybe would have served better. That’s when I really saw the boom in what I was meant to do.
Richard Matthews
Yeah, and that’s so interesting because I actually I help a lot of my clients do that kind of stuff. And I want to make the point real quick that just because you’re good at something if it doesn’t make you feel like you’re coming alive when you go out and do it for people. Then it’s probably not the right path for you. And when I sit down with my clients and help them build processes for their business, I would rather be doing nothing in the world–except maybe playing with my kids. Because that kind of stuff makes me come alive. And you sound like you realize pretty quick, like, “I’m good at this and people need it. But it doesn’t necessarily make me come alive.”
Ravi Toor
Absolutely.
Richard Matthews
You’ve changed gears and how quickly did you make that transition? When do you realize that this is not doing it for me? Let’s change into something that does?
Ravi Toor
Yeah, it took me about a year to figure that out. And it was closer to the end of… the end of 2017. When I realized, “Wow, this is just making me as miserable as working in corporate.” And yeah, I’m making great money at it. But at the end of the day, I want to be doing something to better the world. And this is not this is bettering for sure entrepreneurs in their organizations, which does have that ripple effect, depending on who the entrepreneurs and what they’re trying to do. But it wasn’t the fast result I was looking for. And it wasn’t something that I was very passionate about, right? And so following your passions…
Richard Matthews
So if you could make a recommendation to someone who’s in that position where they’re doing something that’s making them good money, but it’s not lighting the fire? How did you sort of transition out of that? And how would you recommend someone who’s in that same position–sort of make that kind of transition?
Ravi Toor
Well, a big part of it, and I use this often, is objectivity. So it is quite subjective. The whole concept of “Oh, you know, I’m not really loving this.” Obviously, there’s a subjective component to that. But you got to get honest with yourself and really ask yourself the real questions. Why? What else would you rather do? And so I had to make a list of the things I was really good at because a lot of the times we forget what it is that we are inherently good at. What we develop–the skills along the way, remember that the coaching aspect was something I learned in school. Of course, I’m a nurturer at heart but there are skills I had to pick up along the way. And so as soon as I started to write down the lists of “Okay, what are my skills? What are the things I really love? What are my values? What do I want to stand up for? What do I want to accomplish at the end of the day?” Once I made that really clear in front of me, and it could see it objectively, that’s when I realized, “Okay, this goes together and this–oh wait… I just should be coaching people, I should be coaching.” And to be honest with you, once I made that transition, there was a lot of learning after that. The messaging changes, your focus changes. It’s kind of like starting over again. But with–
Richard Matthews
That’s pretty scary.
Ravi Toor
Yeah, for sure. It can be totally scary. And it was because the money I was making in processes was far greater than what I was making as a brand new coach. And as you know, there’s a lot of coaches out there. So the competition was fierce too. Being able to navigate through that–take that pain, kind of dip, in order to make something way more valuable and know that I’m passionate; pursuing something I’m passionate about–for happiness, and fulfillment, not specifically for money was what gave me the fuel to be able to make that transition be realized.
Richard Matthews
Yeah. And I think a lot of people… they struggle with that because “How do I make this transition?” Either, you know–maybe they’re in a corporate job and they want to get into entrepreneurship. Or they’re doing something in one place in their business and they want to do something else. And just that struggle… there’s going to be that crossover as you dip into one and build up the next one. And that’s scary. And I applaud you for having the guts to do that and move forward. I think that’s part of the–one of the things that make entrepreneurs different is a willingness to take risks like that.
Ravi Toor
Yeah.
Richard Matthews
To better yourself and better the world, which is really cool. So and to just further that discussion, you said you made a list about the things that you’re good at, which I think ties really, really nicely into the next question, which is your superpowers. Every hero has their superpowers. It’s what you do, or you build or offer to this world that really helps solves problems for people. It’s the things that you use to help your clients slay their villains.
Ravi Toor
Yeah.
Richard Matthews
So what are your superpowers? What did you actually come down to and say, “You know what? This is really what Ravi is great at–what my superpowers are.
Ravi Toor
Yeah, so one of the things that were consistent was, I’m a really honest person. Like, I’m very authentic but I’m also very honest. Truth is a core component of who I am. For a lot, that can be confusing. How do you apply truth as a skill? And trust me, I mean, you turn on the news anytime today. You’ll realize Truth is a skill for sure. And so that was one of them. And having a voice, being unapologetic was another skill. But also the listening aspect and being able to see deeply into people and being able to really understand the core of someone without very much information other than talking to them. Aside from all the bullshit stories we tell ourselves. And so when I thought about that, I was like, “Well, obviously, that is something that a nurturer would possess. But what else am I really good at?” Well, I’m really good at Tech. So that means that I’m really, really capable of taking this coaching business of mine and accessing or giving access to people that are all over the world versus just being local brick and mortar. And to me, really, apart from the coaches that are in my community, because a lot of coaches–and I would say a lot of people oddly enough–in a technical world that we live in today, suffer or stumble when it comes to technology. “How do I hook this up? How do I make this work?” And my ability to really just be able to learn quickly and learn technology quickly gave me that leg up to reach people all over the world.
Richard Matthews
So to recap, it reminds me of something that I hear Steve Jobs say at Apple keynotes all the time. It’s like Apple exists at the intersection between Arts and Technology. And it sounds like you have something similar where it’s like you exist at that intersection between truth and the ability to see past people’s bullshit and technology. So you can really help them take advantage of everything that’s going on in our world… with technology and move into the 22nd century–21st century. Like, all this newfangled stuff that’s happening all over…
Ravi Toor
Absolutely and to really embrace it, right? Because I gotta be honest, I was that one who feared technology myself! I have a problem with technology when they came out with deposit your payroll checks with your phone? “Oh, no, no, no, no, that’s going to get…that’s hackable. That’s terrible. What about–” and then obviously, three weeks later, after lunch, here I am, “Oh my goodness, I don’t have to go to a bank.” So embracing technology was really important for me. And it is important even more so because I am able to help those that I help embrace it as well. Because that’s how the ordinary…
Richard Matthews
Yeah.
Ravi Toor
…person gets his message out.
Richard Matthews
And what’s cool, too, is that the technology has really started to level the playing field for people.
Ravi Toor
Yeah.
Richard Matthews
So like, there’s a lot of cool benefits to that where like someone who 10 years ago, 15 years ago, 30 years ago, wouldn’t have been able to have a voice or engage the way that we do. Like my kids, for instance, I mentioned to you earlier before we got on the show, I travel full time. And my kids are, you know, I’ve got three of them that are five years old and younger, who get on Facebook Messenger for Kids, with their grandparents and with their friends and family from all over the world. And the people who they’ve met. And they manage their own virtual communications. And they keep up with people that they’ve met and talked to you in the video chat. All those kind of things. There’s so much that technology lets people do that if they sort of learned to embrace the magic.
Ravi Toor
Absolutely.
Richard Matthews
They can have more fulfillment in their life. And it’s like, I talk all the time about this, that a rising tide raises all ships.
Ravi Toor
Yeah.
Richard Matthews
And, and just the technology we have available today versus when I was a kid… Like, our kids’ baseline for, lifestyle is just so far in a way better than ours was. Ours wasn’t that bad?
Ravi Toor
Yeah.
Richard Matthews
But it’s crazy. Like, my kids carry a computer in their pocket that would have smashed anything I had access to when I was their age.
Ravi Toor
Really, it is so empowering for people to understand the technology. I mean, that phone we carry in our hands every single day is your portal to the world. I know that Mark Zuckerberg kind of figured it out when he started Facebook but I don’t think the world really understood what it meant to be connected. And so when I work with, for example, a client of mine who is running for President in 2020 who is an ordinary individual who literally, if not given the advantages of technology would probably not be running–would not have the opportunity to run against the big ones. The big ballers. And now with technology this individual is able to reach so many…
Richard Matthews
So they can have a voice.
Ravi Toor
Such a…
Richard Matthews
so cool…
Ravi Toor
powerful! It changes the playing field. Absolutely.
Richard Matthews
Yeah, that is so cool. I mean, we could probably talk about that, like all day long. Because it’s such a cool field. And there are so many things that have just–that are happening with technology. And like, you know, just the fact that you and I can hop on a video call like this, and build a podcast, right? You’re at Vancouver, I’m traveling, I’m in Texas, right now. And, we’ve got fancy lights and cool studios and you know, all over the place. We can have conversations that contribute to the social fabric. The social fabric that makes up our world, which is so cool, because if we tried to have this conversation 10 years ago, it wouldn’t happen.
Ravi Toor
Absolutely. I couldn’t agree more.
Richard Matthews
So let me flip the tables on you real quick, we talked a little bit about your superpowers. The other side of that every hero has their fatal flaws. I talk about my–I have a few fatal flaws. One of them, that I talk about regularly on the show is, I tend to be a bit of a perfectionist. Like, I will spend an obscene amount of time trying to get one pixel into the place I want it to be. It’s terrible. And I will allow that to get in the way of actually getting things done. So I regularly let ‘perfect’ get in the way of ‘done.’ And I regularly–I have to work on that and struggle through that. Hiring other people to get things done for me has helped a lot in my business. So my curiosity is what is your fatal flaw? But more importantly, what have you been doing in your business to help overcome that? So other people who start struggle with similar flaws can do the same thing in theirs.
Ravi Toor
So there’s actually…I have a couple, to be honest with you. And so the first one might not surprise you, but I am an over analyzer. I think think think. I think of grand ideas. I’m just like, the little philosopher at heart. So I’m always thinking. And to tell you, I can lose a lot of time just pondering an idea…researching…and research is probably the worst oh my goodness. Can we talk about rabbit holes? I will just go to the library reading and I will get on Google and I’ll start googling. And hours will go by and I’ve done nothing concrete other than research. And some will say, “Yeah, well, research is imperative, right?” For sure. But you’ve got to know when to draw the line.
Richard Matthews
Like, actually go do something.
Ravi Toor
Right. So that’s one of them. The other one is–if I was, to be honest–it would be some doubt, right? Some self-doubt or fear in what people might think I’m saying because I don’t apologize for the way I present myself or my truths. And I am about shaking and waking people up. And so, if it’s kind of like an abrupt wake, then I’m not sorry. I’m sorry, but I’m not sorry. I want you to be awoken. And so, sometimes there’s a fear there of what people might think or what people might say or trolls. So let’s talk about the over-analytical side of us. And that kind of…the person who really consumes their times with thinking versus doing. A good thing that’s worked for me is creating a time–like a zone for myself to play. I love it. It is part of what’s created this business for me. It’s part of what’s created the deep values I have and my understanding of the world. So of course, it’s important to me but there’s got to be a time and place for it. So what I do is I actually create time blocks for just that. And I have a journal for just thinking. And so this goes very similar to… I have come up with some archetypes. And so you’ve heard one: the nurturer. But the innovator is another. The innovator is somebody who coops around in their shop or in the garden, and they do…they’re creators. And so this would be similar to an innovator, have a journal that is specific to your workshop, or your time block for thinking. And that’s where all your ideas go, that’s where all your thoughts go. It might just be a quick blurb or it might be a whole 40-page essay, kind of a deal, maybe whatever that looks like to you. And give yourself a realistic amount of time. So I give myself anywhere between three to six hours of just play time. Go play, go have fun, get that out of your system. But everything else is time blocked for everything productive. So what I’ll do it, I’ll have also an additional time period of a review where I review that journal to see if there’s anything that pops out that I really want to kind of pursue and put action towards. And that usually happens on Fridays. That little review session, and then I take a look at that and say, “Okay, what action plan am I going to make that’s going to help me achieve that goal or realize these ideas? Yeah.
Richard Matthews
So I actually really like that. And I spent a little bit of time there because I know a lot of people–myself included that struggle with, “How do I fit innovation into my business? How do I fit that?” And I realize we were talking about this with one of my business partners the other day–how valuable innovation is.
Ravi Toor
Yeah.
Richard Matthews
But most people don’t know how to charge for it, or how to think about it in their business. Or how to time block for it. And realizing that they spend so much time–I have this product or this service that I need to sell. That’s a product or service has defined parameters and defined cost of goods sold. And it’s got defined–like all the pieces of a product or service are defined. And so, it’s easy to present to the marketplace and put out there. But you realize that products and services get developed because of innovation. Because of that playtime that you’re talking about. So you must have both.
Ravi Toor
Right.
Richard Matthews
And you must have the work path between them. You know, that’s the “Getting things done.”–to go from one to the other. So I love how you’ve given yourself permission. And not only permission but like you’ve blocked into your calendar like this is my innovation time.
Ravi Toor
Right. It’s again, having that objective ear towards what’s going on intuitively for you inside. We can go all day. And we have for a really long time, we can go against the grain of who we are. It’s always an uphill battle. Or we can actually give ourselves not only the permission but just accept that there’s a piece of us that wants to have this time that wants to create. And like you said, you couldn’t have worded it any better, creation only comes with innovation. I think a lot of us wear the innovator cap. We interchange it with other caps that we have. And so giving that time and that space of block to be able to do that, whether it’s an hour, but if you really are a thinker at heart, then I would give yourself an actual block of time because realistically, an hour is garbage. It’s nothing right? And so giving yourself that permission get having acceptance of–
Richard Matthews
–the time to go into the rabbit holes.
Ravi Toor
Totally. It’s worth it. It’s worth it.
Richard Matthews
And some of them will be dead ends. And that’s okay. Right?
Ravi Toor
Yeah.
Richard Matthews
And you can move on like, “Hey, I’ve got my set time for this. And when I’m done, I can move on and actually go take things to push my business forward.” And realize that like, if you have it as a part of your business and it’s not taking over, then it’s going to help push your business forward, in and of itself. Now if all you ever did was that, and you never did any of the ‘Getting Things Done’ part then you would have problems. Which is you know, you’re talking about you have that flaw.
Ravi Toor
I have that problem. I tell you it was a tough one. “What’s happening here? We need to change things up.” Right? But no.
Richard Matthews
Yeah, absolutely. So the other one that you mentioned… the other flaw? How do you deal with that?
Ravi Toor
So that one took–definitely took me by surprise because I find myself to be a very confident woman–a very secure woman. But at the same time, you know, we talked about the internet and how it expands into the world, right?
Richard Matthews
Yeah.
Ravi Toor
You can be met with some not so nice people, I guess is the best way to put it. And so some people who are not going to agree with you, and that’s fine. And so one of the things I had to do really quickly developed rituals that were sacred to me. So the morning–my mornings are really sacred. I think you as a coach will really understand this. Building rituals are imperative to your success. And so for me, first there is that meditation. So it’s very short, it’s not super long. It’s 10 minutes, sometimes it’s two minutes. It just depends on my day. But I build in that core component of meditation so that I’m able to listen to me at all times because when there are trolls coming up and they’re shooting their keyboard warrior thoughts out at you. Some of them are worth listening to, but a lot of them aren’t. They’re just a bunch of people who have criticisms and really doing not much else with their life other than trying to bring you down. Being able to listen and discern which ones are important to look at and recognize and maybe take some pieces from and which are important to just release. All comes from you being able to trust your gut and trying to listen to yourself. And so building out that morning ritual or routine of meditation is important because then at least what I can do is get clear on what my voice really sounds like. And being able to listen to it. After that, it’s about building my self-confidence daily. So after the meditation, it is just a round up in front of the mirror, while I get ready of all the good things that could possibly say. And I’m telling you like, sure, some people can start off with some very simplistic affirmations or mantras, whatever people want to call them, I call them affirmations. But at the end of the day, when you start to really build your self-confidence, and you use this tactic over and over on a daily basis, you start hearing some crazy things about yourself from yourself. Some really deep and powerful things. And so that kind of keeps me very secure. And then what I end up doing is I do a release at night. So I don’t go to sleep with anybody’s garbage. I don’t sleep with anybody’s stuff. I don’t go to sleep with rumination. I don’t go to sleep with negativity. I do gratitude. Gratitude is a huge, huge piece for me and something I get everybody to work on when I work with them. And then working on more rewiring at night. Just with the things I say to myself before I go to sleep, that…
Richard Matthews
–the stuff that’s ruminating all night… it’s good stuff.
Ravi Toor
It’s all good stuff. So that when we’re in that middle ground of when you aren’t exactly on REM. You’re on non-REM stages. You’re able to really categorize that information to replace the stuff that doesn’t exist–the stuff that doesn’t need to exist. Sorry. And so those are the core components of what I do. And then the other part of it is I work with an actual coach to be able to work through–navigate some of these…
Richard Matthews
Yeah, absolutely. I was gonna say one of the things that helps me with that is just having someone in my life that I can soundboard off of. Like, “Here’s where I’m at–what I’m struggling with.” And just have someone in your corner.
Ravi Toor
Yeah, absolutely.
Richard Matthews
So if you’re–especially if you’re out there doing something. Like if you’re doing stuff, if someone’s not being mean to you, I mean you’re not doing it right. So like someone’s gonna, you know, they’re gonna come out of the corner and hit you in the boxing square. So you gotta have someone in your corner, say, “Hey, you’re doing good, you’re doing good.” Like, this is part of the game. Part of the game is you put yourself out there. People are going to take a swing at you. And, yeah, so it means you’re doing something right if you have that. You mentioned something else that you have glossed over a little bit. But I want to pull it out because I think it’s really important. And you said that the people that say mean things or not necessarily mean things… but things that are counter to what you believe, you categorize them into worth listening to or not worth listening. And that’s super, super powerful. I think it’s like just between listening to you and myself, we probably have disagreements on the political spectrum. And if we sat down and talked about them… I might be the kind of person that would be worth listening to, or you might be the kind of person that’s worth listening to. Whereas someone who’s just, you know, they’re not actually doing anything in their lives. They have no credentials to back up their opinions… the things they are saying may not be worth taking the time to consider, or worry about, or ruminate on.
Ravi Toor
Right! And so you got to be able to really–first of all, the first very core concept is we’re all human beings. We all have values. We all have experiences. We all have pasts that nobody really understands other than ourselves. So what we say is a representation of who we are. What our experiences have been. What is the climate around us been like? And so for you, your life is probably really different. You travel, you have a family. I’m stationed in Canada. I have a dog. I have a husband and a dog, that’s my family. So we’re very different. You have the ability to open my eyes. And to think that we know it all means we just will never grow. We’re stagnant already. Cut ourselves right at the bottom.
Richard Matthews
And it’s so powerful when you can say, “If you surround yourself only with people who agree with you all the time, then you’ll never you’ll never grow.” So when you get around people who can challenge your beliefs and challenge your values, they may not change them. But it can strengthen them, right? When you have to defend the things that you think or defend the things that you believe. Or, like for you and I…we do a lot of coaching, when you get out and you actually teach to someone else. And you have to help them work through their thinking and their thoughts. It helps you really hone and understand the things that you believe and hold dear. I found that the more I teach and help people and it means also that I have to be selective with the people that I allow to be my clients.
Ravi Toor
Oh, yes!
Richard Matthews
Because for the same reason. Is it worth me giving my time to them? It’s one of those things where you have to get past that money part in your business. Where it’s not always about, “I just need to make money.” Sometimes, “Is this person–being a client in my life–is that going to improve my business improve and my life? Or is it gonna make it worse?”
Ravi Toor
And I made that accident. Not ‘accident.’ I’ve learned from that mistake. Where I did just take up clients, at first. And I realized these are not who I want to work with. I’m not into this and making that transition. Again, being able to really listen to yourself and know that things in your life are going to challenge you. If you’re not being challenged, you’re not doing something right. Ruffling feathers is an important thing but also growing from the experience. And one of the things that I think is also important to recognize is that when you take another person’s point of view, and you put on your discerning hat, and you decide, “Okay, is this worth value? Or is it not? Okay, now it is, let’s take a look at what they’re saying. What are they actually meaning?” And sometimes you don’t. You can’t get to the meaning without asking more questions. What you do is you develop a connection right there. That person all of a sudden realizes, “Oh, wait, you actually give a shit about what I’m saying?” Like, it gives me a sense of worth. And that is monumental. That can change the entire relationship. and also the trolls become like, “Hey, I’m your number one follower, actually you taught me or vice versa. Troll you taught me.” And it can really change the dynamic of the relationship.
Richard Matthews
And that’s exactly like–you’ve mentioned a few times the political atmosphere today is very caustic. And a lot of it is because like this stuff isn’t happening. People aren’t actually taking the time to value each other’s opinions and value regardless of what we think politically, business, spiritually, whatever. If I value you as a human being, let’s actually talk through the things that you believe and I believe. I love things like this where the more we can get people on and talking–going through the things that they believe and what we hold dear. You realize that…for the most part, my business partner says, we tend to–him and I–tend to be aggressively optimistic about people’s intentions. And the reality is most people are good.
Ravi Toor
Absolutely.
Richard Matthews
And most people have–they want the best for themselves and the best for their families and the best for their communities. And not everyone’s like that, but most people are.
Ravi Toor
Most people are. And even those ones that, you know–whether we stay on politics or anything else. Even those that seemingly are coming across hateful. Do you know that they’re really just trying to protect something that they’re scared of? They’re just like you and me. They just haven’t been able to communicate it or be heard, or whatever that looks like. And, you know, it would be pompous for anybody to think that they haven’t been in the same shoes. So one of the things I’ve made so uniquely amazing is that we’re innovators. And we have this unique body and the head, you know. The whole nine yards. But also we have this ability to really connect by communication. And that is the thing. That’s kind of a lost thing in today’s society. I’m just trying to bring some of that back. Let’s, let’s get that back.
Richard Matthews
Awesome. So that really helps drive into my next question, which is the common enemy. Every superhero has a common enemy. So the way I like to describe this for the show is if you could go into your clients’ lives right now, and just remove something, remove a villain, and just take it out completely. So they didn’t have to deal with it. ever again. What would that thing be? Like? If it was something specific, you could just go in and just eradicate immediately as soon as they said, “Yes, Ravi, I’d like to hire you.” And you could just go in and boom, take that common enemy in their life, what would it be?
Ravi Toor
You know, there are two things that are rolling around in my head that actually are–I think–very, very much the same. It would be the status quo and the establishment. I’m not completely against the establishment. And the establishment can mean so much for so many people. But you know, whether that’s–
Richard Matthews
…like the common ways of thinking? Like, the rules that they’re living by that they may never have questioned, that kind of stuff?
Ravi Toor
So social constructs is–what I get really specific on is that that kind of reality that we’ve just assumed and society has just assumed as…Okay, like money, for example. This concept that money is happiness or money gives us freedom or money… No. We have it so backward. So backward! Being able to remove those two components gives the person a sense of freedom and gives the person an opportunity to really look past the things that have been set up as representational pieces of where you fit in and allow them instead to look at themselves as, “Okay, I do have something to offer. Just because I didn’t go to college, doesn’t mean I’m worthless. Just because I’m not earning six figures, doesn’t mean I’m not happy.” These socially constructed realities that we’ve really become victim to… I really believe today that if we could remove those and start to listen deep within–what is it that makes you so uniquely special? That’s when people…I gotta tell you Rich, that’s when people start to really gear up and start doing crazy things.
Richard Matthews
Yeah, so you’re freeing them from the oppressive questions. They’ve been through really oppressive rules they put on themselves–whether they realize it or not. What society has put on them.
And actually, I had a discussion in one of our other episodes that was like that. And he said, “You know, it would be better questions. I wish people would come in and just ask themselves better questions.” That’s the same thing. It’s like if the six figures thing pops up and I’m not happy. And you’re like, “Well, why? What is it about six figures that you think is going to make you happy?” And it’s one of the things I realized, a couple of years ago, actually. In the thing that I wanted to do–and this is specific to me. I wanted to travel full time with my wife and kids, and be able to go do and see things. I wanted to have the location and time freedom. I realized that my lifestyle–to do all the things that I want to do–it would cost like $5,000 a month, that works out to like 60 grand a year. It’s like if I’m making 60 grand a year plus… It’s a far cry from six figures, but I’ve got all the things I want.
Ravi Toor
Yeah.
Yeah. Well, you know, it’s funny you said that because my number is 85,000. And 85,000 makes me a very happy individual, I’ll tell you that. And I don’t need to go–I’ll go, more because if there’s more available then there are more resources I can give out.” But getting real, the numbers you actually need versus that ad campaign you just saw that has a Ferrari in it.
Richard Matthews
Yeah,
Ravi Toor
Yeah, they are fast and that speed makes you happy. Maybe having that kind of visual representation makes you happy. But that Ferrari doesn’t make you happy.
Richard Matthews
So what’s interesting is you talk a little bit about how you deal with contention. Being content versus ambition. And I talked a lot about how do you have contentment in what you have and in where you are, while still having a goal in your journey. Because then you realize that life is not about destinations. Life is about the journey to get from where you are to where you want to be. So if you learn to be content with where you are and learn to have the ambition to where you want to be, then you start to enjoy the journey.
Ravi Toor
Yeah.
Richard Matthews
It helps to know that six figures or college degrees… those are all destinations. And destinations are always fleeting. The joy that you get from them is fleeting. Even if you are buying a Ferrari or buying a fancy car you’ll get the joy of like “I spent the money.” You’ll get that dopamine drop when you buy it, and then it goes away. And you have the car and you’re like, it might have some value in your life or it might not. But you realize that you’re still going to have that same discussion in your head about how am I going to be content with my life now? Whether or not you have a Ferrari.
Ravi Toor
And so instead of chasing the next thing, be open to the fact that this is a journey, and there’s always going to be a ‘next thing.’ You want to develop those feelings now. Right? That’s the stability you want. So that when that Ferrari–if that Ferrari comes into your life…and that’s what you want. It is something that’s cherished more than the possession. The value behind it. That significance. And then there’s that man–
Richard Matthews
… it might represent other things in your life. It might represent, “I’ve reached a certain point in my business or I’ve reached a certain point in my life that I can afford something.” I had a client in the past. He was the president of a company. He was president of a solar company and he drove an electric vehicle. And because–you know–solar company, electric vehicle, it seemed like it would go well but he had to court investors on a regular basis. He had a problem courting investors because of the car he drove. It didn’t represent his station well. And so he went out and he bought a BMW five series which is not a super expensive car but it was more in alignment with his station. And he had an easier time in his business–actually, courting investors. Some of that might have been perception. Some of that might have been confidence. It wasn’t a money thing. He could have afforded the BMW before it was just he was he thought it fit well. Things like expensive cars, things like that might actually solve, you know, serve business goals. Yeah, but you have to realize where they fit because generally possessions aren’t happiness.
Ravi Toor
Yeah, and it’s true. It’s funny that you bring up that one example because that’s a perfect example of someone who was content with what they had. And then they were outside of that negative feeling or that negative association. Like that desperation, “I need, I need, I need…” Instead, they’re content and they realized that objectivity piece comes into play, right? This is not working for me. I’m going to be resourceful what’s actually going to work with me? He probably did his research. Did what he needed to. Got himself that five series and now it’s working for him. It is all about being okay, at the moment. When you are okay at the moment, then you can start to decipher what’s going to bring in…
Richard Matthews
…what’s working and what’s working for your business. And that’s really cool. So I think the next part of that is if we can remove those from people, that’s the common enemy. The other side of a common enemy is your driving force. So you know, Spider-Man fights to save New York Batman fights, to save Gotham. You know. Google fights to index all the world’s information. What is it that you, Ravi fight for? That if you could go out and–you know–your mission?
Ravi Toor
Yeah, so my mission is–surprise, surprise–one of it is Truth. A big piece of it is Truth. But a lot of it is freedom and connectivity. I think that we as a collective can do a way better job at representing what we are as a species and what we can do. And creating a space where everything–and I mean, Rich, every fucking thing from a tree to a bird to a human to the waters–are all respected. And we all live in ego harmony, right? So for me, that looks like working from the individual up and being able to help that individual become whole because I think one of the problems we’re seeing over and over is that there’s a lack of wholeness. So that lack of wholeness becomes this desperation or this negative angst. Or, you know, fill in the blanks, right? Fill in the blank.
Richard Matthews
That’s really interesting. You said two things that are really important. You said, “We as a collective…
Ravi Toor
Yeah.
Richard Matthews
…that start as an individual.” I want to unpack that a little bit, because there’s a lot there. Yeah. So the first one is the collective idea. So, what’s interesting to me is that groups of people don’t exist, right? It’s similar to hot and cold, right? There is no such thing as cold. We just have, at a certain point, we determined that this level of heat is cold, right? Cold is a word that we ascribe to a certain level of heat. And with groups are words that we ascribe to certain sets of individuals. So groups don’t, like, they’re ethereal things. They don’t really exist. Like, all groups, they’re constructed, of individuals.
Ravi Toor
That’s right.
Richard Matthews
So the solution to having a better collective is to improve the individual.
Ravi Toor
Absolutely.
Richard Matthews
And that is so powerful and I think there’s a lot of things–we could spend a whole episode talking just about the individual. But anyway, I think that’s really cool that when it comes down to it, your mission is about improving the individual. Because the more individuals that we improve, the better result we’re going to have overall for our society and humanity and our goals.
Ravi Toor
Oh, a hundred percent. And for all you guys that are listening… I mean, just take a minute here and soak that in. What would it feel like if you were…what would it feel like if you felt whole? What would it feel like if you felt content? What would life look like for you? And what are the things you could actually do? Those are some powerful things to think about. And when you start to think of it that way, then you realize that “Yes, indeed, I do hold power.” A lot of us on the regular playing field–on the lower end of the status quo think that power is only for the elusive elites but at the end of the day, it’s just a personal thing.
Richard Matthews
The power that comes from understanding yourself as an individual, you have the power to make a change for someone else. It reminds me of that starfish story. There’s 1000 starfish up on the beach. There’s an old man going through and tossing each one into the ocean. And the kid comes up and goes, “Why are you doing that? You’re never going to be able to save all the starfish.” And he picks up a starfish and says, “It matters to this one.” They toss it back in the ocean and then picks up another one tosses, “It matters to this one.”
And one of my mentors, growing up, always told me like, “My rule for life is to leave them better than you found them.” So every time you interact with someone else, if your goal is to leave that person better than when you found them–maybe it’s a smile, maybe it’s a compliment, maybe it’s coaching, where you come in, you actually help them make a new direction in their life, or you give them a good product or a good service that you know allows them to make a positive change in their life. You leave them better than you found them. That is really the value we have as entrepreneurs, you know, the people who are listening to the show and doing that is you have the power to make a positive impact.
Ravi Toor
Yeah, absolutely. And you can only do that. When you, yourself, feel good. I don’t mean something that’s just superficial. I mean, like true, feel it in your heart. Where you wake up and you feel good day in and day out. That’s when you can give that smile out. That’s when you can give those great innovations, create those and then help. It’s really such a simplistic idea.
Yet such a powerful one.
Richard Matthews
Absolutely. So last question. Actually, not the last question. Second last question is your heroes tool belt. Maybe you’re like Thor, you got that big magical hammer you swing around or a bulletproof vest like your neighborhood police officer? Or maybe it’s just Evernote, you like how you can organize everything in Evernote or build slides or some like that. What are the tools that you use? Or your favorite tool or two that you use in your business that helps you do what you do?
Ravi Toor
Yeah, so the first thing that without a doubt, is Acuity. My Acuity Scheduler. So my automated schedules. Without that, oh, man! I remember when I first started, Rich. I’m automation Queen. I’d be sending people emails back and forth, and at the time, I didn’t really know it existed but Acuity is the number one tool that I will never ever ever drop. It is the thing that I make sure the credit card is always loaded for. You just keep charging that.
Richard Matthews
It makes your life better.
Ravi Toor
It makes my life, you know! So I mean, taking for example, even last year, I had my sister’s wedding. I don’t know if you know anything about Sikh weddings but they’re like a month long. And they’re just grandiose. I was definitely out of commission in business for two weeks. There was no way that my grandma, my aunt’s, you name it, they weren’t going to just let me off the hook. Knowing that there’s only so much you can do when you’re away from your computer and you can’t respond to everybody. You still need those appointments to come flying in. Whatever that looks like. And so, Acuity was the thing that saved my life. I was literally sitting at ceremonies and things would be coming into my email booked.
Richard Matthews
Nice.
Ravi Toor
That idea of having something automated to schedule your life as much as you can. Yeah.
Richard Matthews
I tell all of my clients that if it’s not on my calendar, it doesn’t exist.
Ravi Toor
Oh, God, it does not exist. And I can’t remember…
Richard Matthews
I live and die by my calendar. And I had to earlier in my life. And I told you I have four kids. My first one when he was about six months old, was right when the first iPhone came out.
Ravi Toor
Yeah.
Richard Matthews
And I had the bright idea to let him play with my iPhone. The thing that he did was delete everything in my calendar. And I was like, “Oh God!”
So my kids are no longer allowed to touch my phone. They can access other things. My youngest ones don’t ever understand. Like, “How come I can’t play with you phone but I play with moms?” I’m like, “Nope, you can’t touch my phone, because my calendar is my life.” So I don’t I don’t use acuity I use Schedule Once. But I get it. It’s the calendar thing is basically, like, that’s big. And I think lot of a lot of entrepreneurs, if you think through it. I’ve had a number of people on the show that have said something along the lines of calendars or deadlines., It’s always something to do with with time. How do you manage your time? Acuity and Schedule Once and other things allow you to automate some of that time stuff. So it’s a very cool thing. If you don’t yet have a time automation thing in your business.
Tell ’em, Rich! Tell ’em!
Pick it up! Pick up something like Acuity or Schedule Once. They will change your life. Yeah, especially if you have to work with people.
Ravi Toor
Right. And be willing to invest in that because what you’re going to get on your ROI on that is huge. You’re not even going to really understand it till you start to see it in action and that’s when you realize that time–you get that time back. You send that link out or you put that link on your website and people start booking.
Richard Matthews
The first time that you’ve ever done this before, and I know like you and I both have done this. Where you’re like, I got three people that are getting on the phone, “When are you available?” You spend four days going back and forth with emails. “I can’t meet on that day. No, I can’t meet at this time.” It just like just blow your mind. And the first time you set up a meeting scheduler link and everyone’s just like book book book–bing! You’re like, ah…
Ravi Toor
Literally, anybody who’s ever experienced it actually has that moment where you’re like, “Oh.”
Richard Matthews
Oh, there are fewer things that are better in that life. Most of them involve relationships with, people of the opposite gender. So you know, just not to be too colorful on the show. Right?
That seems like a good time to go to the last question on the show, which is your own personal heroes. Frodo has Gandalf; Luke has Obi-Wan Robert Kiyosaki has this rich dad, who does Ravi have as heroes? Were they real-life mentors? Were they speakers or authors? Were they maybe just peers that were a few years ahead of you? And how important were they to what you’ve accomplished so far?
Ravi Toor
You know. I do have a few. And so the first two would be my parents. Both of them are immigrants to Canada and started from the ground up. They’re both entrepreneurs and started in a tough setting. We were one of the few colored people in our community–in our little city. And my dad and mom were competing against top egg producers who happen to not be colored. So it was a tough time. And so being able to watch these guys really forge a path for us four kids and
Richard Matthews
Where’s your heritage from, by the way?
Ravi Toor
Um, so my parents are both from India. But I’m from Abbotsford British Columbia. So just here in, British Columbia but India is where they’re both from. And they both immigrated over here to make a better life for themselves. And they took on risks, they took on challenges that, you know, that a lot of us are not I would say used to right back in the day when the internet wasn’t alive, there was a lot of that blood, sweat and tears equity that you put in. That was true. For them–for seeing them do that was huge. And then, instilling ethics, values, treating people well, doing the best and then being aware of the climate around us always. Being really aware of what’s going on in the world. Where are you, spiritually? What do you have to give back? That was the cornerstone, that was the foundation of who I became. Which I always laugh and say, “You built this Lisa Simpson.” Like, I don’t know what to tell, “You built her.” But from there, I would say that my current number one would be Gary Vaynerchuck. He is unapologetic, and really doing something extreme. And this would be somebody who was an ordinary individual who built wealth and esteem over a significant period of time just doing the right thing. Head down and work. And now he’s taking his status quo his wealth and doing something even bigger with it. And that’s so…
Richard Matthews
He is your inspiration for where you want to go. That’s awesome.
Ravi Toor
Yeah, so those would be the pinnacles of what I would base my foundation on. Of course, there were a few people in between like Mr. D, a principal in high school. I will always remember him and Mr. Scott, these guys definitely built kind of a foundation around Truth. And being able to speak. And being able to lead. And giving me that ideology of leadership. And giving me a deep understanding of what that looked like. It’s different from all people.
Richard Matthews
Absolutely. Yeah. Just a thought too, you talked about your parents and the generation before us. Where having women entrepreneurs 20 or 30 years ago was not a big thing. And now here you are, because of what your parents have done and the stuff that you have. We have more ladies like you. I’ve got a whole bunch of people in my network, who are really powerful entrepreneur women who are stepping up. And you know, I think it makes our business landscape a better place than it’s ever been before. So I’m really excited about what our next 20 years are going to look like.
Ravi Toor
It is so cool. It is a very innovative time, we’ve got all the coolest technologies behind us. We have even more to offer as people as individuals and as a population. And so, why not?
Richard Matthews
Yeah! And it’s such a cool place like I have I just I told you, I had my third daughter, right, I got three girls.
Ravi Toor
Right, and congratulations again.
Richard Matthews
Yeah, thank you, but like, such a cool time to raise young women, right? Because, you know, 2016 love it or hate it. Hillary Clinton broke that ceiling for you know… There wasn’t even a question that she could have been president.
Ravi Toor
No.
Richard Matthews
And my daughters have that as a baseline that women can be president of the United States. I have a whole network of lady entrepreneurs that my daughters can look up to and say, “I can do anything.” My mom and my grandmother didn’t have those same role models to look up to you. You’re going to be the type of role model that I can point to for my daughters, and that’s super cool.
Ravi Toor
It’s so cool!
Richard Matthews
Heroes for young women.
Ravi Toor
It’s cool.
Richard Matthews
That’s very cool.
Ravi Toor
Very Empowering!
Richard Matthews
So yeah, I think that’s gonna be it’s gonna be cool for the next generation to have people like you for them to look up to, for their heroes.
Ravi Toor
Thank you, very much it means a lot actually. Very, very grateful.
Richard Matthews
So we talked a little bit about this. Generally, I save this for last but we actually talked about this earlier. It is your guiding principles. Things that, you know–the actions you take on a daily basis. And I know, you talked a little bit about your morning routine. Things that contribute to your success. Is there anything other than your morning routine that’s like a daily thing that you do? You know, daily principles or actions that you always make sure that you take care of to make sure your business is going the way you want?
Ravi Toor
Yeah, so for me… You’re probably going to…well, you might not laugh. Let’s not judge you before I say it. So I’ll let you make the decision. But music is a big piece of that. And it seems so miniscule, compared to what we discussed. But music is literally for the soul. And it gets those juices flowing. So I am constantly around music. That’s the thing. Throughout my working sessions, whether I’m creating, I have to have very specific music on whether it’s listening to something on YouTube that says “Epic.” and has the soundtrack from 300 or something like that. Sure. That it’s going to get your…
Richard Matthews
Gets the blood flowing.
Ravi Toor
Yeah, exactly. So music is a big one but also having balance. I think we as entrepreneurs forget that. So being able to take care of both ends. Knowing when to shut down. Having that ritual or that routine to shut down. I am somebody who will close the laptop at 5:30. 4:30. 5:30. Somewhere in there. And I will start to cook dinner if it’s not already in the slow cooker Because I enjoy cooking dinner but I also want my husband and I to have a good meal right?
Richard Matthews
Kids are really helpful for that by the way. because then they come in and bother you all day long. Especially when they’re hungry like “Hey, Daddy done yet? Can you come play?”
Ravi Toor
It’s so… You can totally speak to this. But it’s so uplifting, right? Because we can get so mired into everything to do with that business. And it will take you down real quick if you get too lost in it. Creating those breaks–now it’s very different than saying you got to keep the hustle alive. I agree, you got to keep the hustle alive. But you don’t need to work yourself to the bone giving your shots.
Richard Matthews
I always talk about…I think a lot of people talk about balance incorrectly. We think of balance like one of those legal things. Those are called the scales like we’re trying to get work and life in balance. And that’s not the way it works. Work-life balance is more like a rubber band, where you have certain periods where you’re stretched. And then when you release, you have forward motion. And the rubber band goes back to being just in a regular state where you have to take the time to play. Take the time to release. If you just constantly stretch the rubber band, it’ll break.
Ravi Toor
It’ll break or if you let go too late, it’ll never go back to the same state. You have that damage. It’s a great analogy. And honestly, I’ve never thought of it that way. But I’m about to utilize it day in and day out. Now what a great analogy. It’s true that visual representation. When you do stretch it, you can only stretch it for so long before it breaks or doesn’t go back to normal.
Richard Matthews
You stretch it out of its normal thing. So like when you talk about work-life balance, I like that analogy a lot from. Sometimes you stretch, sometimes you release. If you’re never stretched, you’re not going to move anywhere. And if you’re always stretched, you’re gonna break something.
Ravi Toor
Absolutely, absolutely. And to kind of make sure that I get in the last point. The last point is reading. Making sure that I always make sure that I always always always give myself more information. Mastering my skill. Mastering what I’m trying to go to. It’s part of that balance. You can’t know it all and you can’t not know it all. You gotta be able to find that perfect balance and continue to feed your mind–that you’re evolving. It’s it’s an evolution.
Richard Matthews
That’s perfect. I love I love reading. It’s like you have access to someone’s whole life experiences. You can just pull them in your head. Super cool. So the last thing I do on every show is I was like to finish them off is what I call The Heroes Challenge and Heroes Challenge is really simple. Do you have someone in your life or your network? Who is an entrepreneur that you think we should pull up their mask and hear their story? And an introduction you could make for us? And who would they be? Why do you think they should come to the show? And I’ll probably end up cutting this portion of the show and sending to them as bait to get them on. So
Ravi Toor
yeah, yeah, you know what, actually, it’s a really interesting one. But I have just met a really cool entrepreneur, her name is Ashley Cheeks. And she, I will make sure to make the introduction. But she has a really cool story. And she talks about the one thing we don’t really hear about in entrepreneurship and that is funding. It is something that has been stuck in my head. It’s funny because I’m going to have her on my show too. She needs to be out there speaking. She is doing some great things about having people understand objectively what they need in the business. How to set themselves up to receive monetary funding from banks. People are so afraid to…
Richard Matthews
…to raise capital and stuff.
Ravi Toor
Yeah, that’s how you do it. And we walk in asking for what we might think is the right number that they may give us versus what we actually need. And quite quickly, that can shut a business down.
Richard Matthews
She probably even talks a little bit about “How do you know what that right number is? How do you determine what you need?”
Ravi Toor
Yeah, absolutely. And so I’m really excited to showcase her. And I think she’s doing some cool things. And I truly don’t think…we talked about funnels all the time, coaching, all these things. But the one thing that people forget is, you got to fund it. You got to fund the baby somehow.
Richard Matthews
A lot of us entrepreneurs, we shoestring it. There’s not a problem with shoestring it. But eventually, if you want to scale, you have to learn how to have capital reserves. How do you deploy them? How do you get them?
Ravi Toor
Yeah, absolutely. So I would highly, highly challenge this hero to be on your show because not only does she have a great business, opportunity and idea, but she also has a really cool story that a lot of people can probably resonate with.
Richard Matthews
Awesome, that’s super cool. Well, that brings us to the end of our show. So Ravi, where can people find you if they want to follow you online and maybe listen to your show, or maybe hit you up for coaching if they liked what you’re talking about today and they see that as a benefit. Where should they look to find you?
Ravi Toor
Okay, so I am on almost all the social platforms. You can hit me up on Facebook, or Instagram at iamravitee. Or you can head over to my website, where you’ll find all the resources I have compiled. including links to my show, it’s called LIT, lead inspire transform. So if you want to come and get LIT, you want to check out the show. You could just pop over to ravitoor.co. So r-a-v-i-t-o-o-r-dot-c-o and check me out and you know you should…
Richard Matthews
for your coaching, just so people know who is the perfect person to get on coaching with you?
Ravi Toor
The perfect person to get on coaching with me? Well, that would be I would say you. But what I mean more specifically is if you’re someone who believes you have a purpose, there’s something deep, deep, deep, deep within you that is calling to you. You don’t know exactly what it is. But you know you’re meant for something more and something around your life is showing up as kind of a negative sign or red flag you really need to fix it. Then you need to come and talk to me because I can guarantee you that you probably have the solution. And I can help dig that one out.
Richard Matthews
Find it.
Ravi Toor
Yeah.
Richard Matthews
Awesome. So again, thank you very much Ravi for hopping on the show. And for all of you guys who are listening if you want to find Ravi, it’s ravitoor.co (r-a-v-i-to-o-r-dot-c-o) and on social media, it’s iamravitee. i-a-m-r-a-v-i-t-e-e.
Ravi Toor
Thank you so much Rich for having me on today. And thank you guys for listening. What a pleasure.
Richard Matthews
Awesome, good to have you.
Ravi Toor
Good to have you too. Thank you.
Would You Like To Have A Content Marketing Machine Like “The HERO Show” For Your Business?
The HERO Show is produced and managed by PushButtonPodcasts a done-for-you service that will help get your show out every single week without you lifting a finger after you’ve pushed that “stop record” button.
They handle everything else: uploading, editing, transcribing, writing, research, graphics, publication, & promotion.
All done by real humans who know, understand, and care about YOUR brand… almost as much as you do.
Empowered by our their proprietary technology their team will let you get back to doing what you love while we they handle the rest.
Check out PushButtonPodcasts.com/hero for 10% off the lifetime of your service with them and see the power of having an audio and video podcast growing and driving awareness, attention, & authority in your niche without you having to life more a finger to push that “stop record” button.
Richard Matthews
Would You Like To Have A Content Marketing Machine Like “The HERO Show” For Your Business?
The HERO Show is produced and managed by PushButtonPodcasts a done-for-you service that will help get your show out every single week without you lifting a finger after you’ve pushed that “stop record” button.
They handle everything else: uploading, editing, transcribing, writing, research, graphics, publication, & promotion.
All done by real humans who know, understand, and care about YOUR brand… almost as much as you do.
Empowered by our their proprietary technology their team will let you get back to doing what you love while we they handle the rest.
Check out PushButtonPodcasts.com/hero for 10% off the lifetime of your service with them and see the power of having an audio and video podcast growing and driving awareness, attention, & authority in your niche without you having to life more a finger to push that “stop record” button.
What Is The Hero Show?
A peak behind the masks of modern day super heroes. What makes them tick? What are their super powers? Their worst enemies? What's their kryptonite? And who are their personal heroes? Find out by listening now
Knowledge Is Power
Subscribe To
The HERO Show
Hi! I'm Richard Matthews and I've been helping Entrepreneurs
build HEROic Brands since 2013. Want me to help you too? Subscribe to my free content below:
Thanks for subscribing! I'll make sure you get updated about new content and episodes as they come out.